Fi****ms and Self Defense Instruction |
Private Security Services
03/20/2026
https://www.facebook.com/share/p/1MhJ8SDZHU/?mibextid=wwXIfr
Jeff Cooper was right...yet many people think the "powers that be" are coming to save them.
They aren't.
Always keep it on you.
GN...đź’¤
03/20/2026
https://www.facebook.com/share/14X5iP9VFQV/?mibextid=wwXIfr
Jeff Cooper’s 7 Principles of Personal Defense
Before there were viral training videos and endless gear debates, there was Colonel Jeff Cooper. His little book Principles of Personal Defense laid out a simple truth that still applies today: survival in a violent encounter is far more about mindset than equipment.
Cooper identified seven principles that determine whether a victim survives an attack.
1. Alertness
Stay aware of your surroundings. Most victims lose because they are surprised. Pay attention to what’s out of place and don’t walk through life with your head down and mind elsewhere.
2. Decisiveness
Violence unfolds quickly. When it becomes clear that you’re under attack, hesitation can be fatal. Decide on a course of action and carry it out immediately.
3. Aggressiveness
You didn’t start the fight, but once it starts, the defender must respond with overwhelming force. An explosive counterattack often shocks the attacker and breaks his plan.
4. Speed
Speed wins fights. When lethal danger is present, act immediately. A delayed response gives the attacker time to complete his plan.
5. Coolness
Stress causes people to panic and make mistakes. The ability to stay calm, think clearly, and act deliberately under pressure is critical.
6. Ruthlessness
If someone is trying to kill or seriously harm you, your goal is simple: stop the threat completely. Your safety and the safety of innocent people come first.
7. Surprise
Criminals expect compliance. They expect fear. What they don’t expect is sudden, decisive resistance. When a victim fights back effectively, the attacker is often shocked and thrown off balance.
These principles aren’t about looking for trouble. They’re about understanding reality.
The world is safer when criminals fear their victims more than their victims fear them.
If you wanna be able to consistently deliver accurate rounds on target with your CCW in less than 1.5 seconds, come train with me.
Slow motion video helps dissect your fundamentals, especially when fighting thru injury. I have a slightly torn labrum which, you can see in this video, was causing me to bring my head down to the level of the dot rather than me bringing the dot up to my eye. This led to decreased speed and accuracy. I’ll keep grinding. Thanks to my boy for the assist with the diagnosis. If you want this kind of attention to detail to help you be a better shooter, come train with me.
Consistency key in life. This year these are the only two pistols I will fire - the Walther Arms, Inc. PDP Pro Compact SF and the Match SF. Same pistol. The only difference is barrel length. I will get to know them intimately and I will get more consistent results.
I’m back from 3 months training with Security International. Lots of new stuff coming, including a new rifle course.
You’re now looking at ESI’s newest Certified Protection Specialist! A month of long days training out in the field and on the range, long nights planning and commanding and controlling operations from a GSOC, and learning the theory behind it all was not for the faint of heart but I would recommend it to anyone that is serious about entering this industry.
Another before & after! This time it's my "truck gun" - a Daniel Defense M4 PDW. I'm running a Geissele Super Dynamic Combat, Trijicon MRO Patrol, Radian Raptor SD, and a Huxwrx Flow 762Ti with a Burn Proof Gear cover.