Design Without Limits

In Spain you almost always get free tapas with your glass of wine 🍷 It always made me smile!

This may seem like a small thing to some and a cultural norm to others. But imagine the surprise and delight you could offer by emulating this concept. It feels like a gift and gifts make people feel special.

There are three primary feelings you want to create through Emotional Engagement Design. You want people to feel safe, important and loved. If you can make people feel this when they are in contact with you - they will ALWAYS come back for more! Again and again!

What kind of gift can you offer your customers? What are they not expecting, but would pay off big as that little something extra? 🤩

Our newest post!

https://medium.com//the-tiny-huge-human-factor-c3aa08c245c1

Marketing and Human Behavior Increasing impact through design

https://medium.com//reverse-emotional-engineering-c5d809ba9c1

Reverse Emotional Engineering 3 tactics for creating intuitive user experience

FLOW! (finally - pillar #3)

FLOW! (finally - pillar #3) Where we left off: “First off, an experience must have a very intentional flow to it; no dead moments, no awkward transitions, no obvious resets or pauses. The “flow experience” has the potential to make life more rich, intense and meaningful. You may be…

Impact Starts w/ Information (FLOW)

Impact Starts w/ Information (FLOW) When we are talking about events, experiences or marketing, the pillar of FLOW begins with information. The media, order and density through which information is delivered to your guests is the absolute foundation for creating maximum impact. Your impact…

What's FRAME got to do with it?

What's FRAME got to do with it? The space (frame) you set must create a sense of inevitable action. This is not just about what you see, but in what location and in what order you see it. Giving just enough information to keep people interested, while allowing for an unfolding moment to…

[EXPERIENCE CHALLENGE] What Do You See, How Does It Make You Feel? The number one, numero uno, most important thing to learn when it comes to experience design is “What do you see, how does it make you feel?” It is foundational to the creation process. Once you have mastered it for yourself, you will begin to master it…

FIVE PILLARS OF EXPERIENCE SERIES:

VISION : "What Do You See, How Does It Make You Feel?"

http://meganjanelzimmer.com/2013/02/27/vision-what-do-you-see-how-does-it-make-you-feel/

VISION : "What Do You See, How Does It Make You Feel?" PILLAR #1 This is where we left off last time: VISION : Pretty simple. What is your vision for this experience? What do you want it to feel like? Look like? Sound like? What should be the first th...

The launch of OWN IT Campaign with The Future Project, DoSomething.org and the Chancellor of NYC Public Schools. Check it out at ownitnyc.org.

Spent today @ The Lab School NYC: Creating the experience of Campaign OWN IT Launch Event for this Friday! A storm of magic and movement is on the horizon.

OWN IT is all about FRAME (Pillar #2) - and it is going to be spectacular.

THE FIVE PILLARS OF EXPERIENCE:
Vision, Frame, Flow, Planning, Control

http://meganjanelzimmer.com/2013/02/11/the-five-pillars-of-experience/

The Five Pillars of Experience In my experience - all experiences (especially production-oriented ones) stand upon Five Pillars. These pillars are the foundation on which all events must be designed. If the foundation is partial...

What is The Experience Project? Click below to find out more.

http://meganjanelzimmer.com/the-experience-project/

The Experience Project Your experience on this planet is a privilege and should be intentionally designed The Experience Project’s mission is to create a world in which everyone human being feels empowered and valued. Th...