The Goat Consulting Podcast

One of the greatest NBA players and a GOAT is Lebron James. This episode is not about him or the NBA. It about a new kind of GOAT. Enter James Webb. James comes to the table from a different table where he spends many nights, giving us a behind the scenes look into one of Nashville's coolest spots, Urban Grub. Why is he a GOAT? In business, the client dinner is only second to the client relationship. James owns the keys to the kingdom when it comes to a dining experience that will never be forgotten. Yes, it's about the experience, but James brings more as he masterfully creates an environment to connect. Understanding who is the boss of the table, what each person is looking for from the experience and always delivering on the promise – to create an inspirational setting where inspirational things can happen. GOATs to include the one and only James Webb and so many more. We serve it up in a way you can get it!

John Lennon, the driving force of the Beatles and a Goat once said, "When I was 5 years old, my mother always told me that happiness was the key to life. When I went to school, they asked me what I wanted to be when I grew up. I wrote down 'happy'. They told me I didn't understand the assignment, and I told them they didn't understand life." In this episode Colby, John, and Tyler discuss happiness and how it changes over the stages of life and a career. Diving deep into what makes men happy, this article provides practical insight into understanding happiness in the noisy and blurry world we live in today. John and Colby take different perspectives about where we find meaning and Tyler brings his 30 year old perspective as well. GOATs to include John Lennon himself and so many more! We serve it up in a way YOU can get it!
The article that inspired the show can be found here: https://getpocket.com/explore/item/the-strongest-predictor-of-men-s-well-being-isn-t-family-or-health

In part 2 of this conversation with Mel Gravely, a true GOAT, we unpack Mel's idea of "BEING READY" so you don't have to "GET READY.". We also dive into our NEW guest segments including "The Things We Think and Do Not Say", and, "Swipe Up & 5" where we learn what's on Mel's playlist and what it says about him. You have to listen! GOATs to include Oprah Winfrey, General George S. Patton and so many more! We serve it up in a way YOU can get it!

We all know what it's like to work with different types of clients including wrong clients, right clients, challenging clients, and clients for life. In this episode Colby, John, and Tyler invite Mel Gravely, CEO, TriVersity Construction and winner of the Linder Award for Entrepreneurial and Civic Spirit to discuss his unique perspective, education, and experience including the idea "BEING ready so you don't have to 'GET' ready." Also, we unpack the initial meeting that John had with Mel and the ah-ha moment for both. In that meeting, Mel said to John, "We want to be the best client Lockton has and we expect you to coach us on how to get there." GOATs to include Oprah Winfrey, General George S. Patton, and so many more! We serve it up in a way YOU can get it!

In this episode Colby, John, and Tyler discuss the question, "Why does trust matter"? You've heard it said before. "I have to trust you." "You have to trust me." "We have to trust each other." How would YOU answer this question? Does trust really matter? How do you build trust? Since it's our Valentines episode, we can't talk about trust without talking about love, and the different levels of the emotion. We say, "I love that shirt," "I love the USA," or even "I love you." In relationships, when we are asking for or trying to build trust, we are asking for someone's love in a small or big way—it's hard because loving is hard. CS Lewis said it this way, "To love at all is to be vulnerable. Love anything and your heart will be wrung and possibly broken. If you want to make sure of keeping it intact you must give it to no one, not even an animal. Wrap it carefully round with hobbies and little luxuries; avoid all entanglements. Lock it up safe in the casket or coffin of your selfishness. But in that casket, safe, dark, motionless, airless, it will change. It will not be broken; it will become unbreakable, impenetrable, irredeemable. To love is to be vulnerable. " GOATs to include Mr. Miagi, Stephen Covey, Steve Burnett, and so many more! We serve it up in a way YOU can get it!

Peter Drucker, the business philosopher, stated that in the Knowledge Economy we are commanded to do two things: know and understand our value and put ourselves in a position to use it. Simply put, "do what you do best and outsource the rest." In this episode Colby, John, and Tyler talk about the idea of creating value in the marketplace of ideas. Value creation begins with understanding your unique perspective (how you see what you do), unique education (how you know what you do), and unique experience (how you deliver what you do). Being able to understand and articulate these allows for you to live in and through “high value” activities that give you energy and give other people energy. They create new levels of challenge while also creating new levels of opportunity. GOATs to include Drucker, Vilfredo Pareto, Max and his cucumber story and so many more! We serve it up in a way you can get it!

You know the saying, “It’s not what you know, it’s who you know.” Today, that saying includes “…and who knows YOU, and what they know about YOU.” In this episode, Colby, John, and Tyler discuss LinkedIn and how it has become a powerful tool in building networks, and more importantly (if done right), relationships! Based on user account information, LinkedIn has over 760+ million people on the platform. John gives great insight about how he “whispers” and intentionally grown his relationships through LinkedIn. This “how to” episode provides the blocking and tackling of how to connect, build, and grow your personal relationship and personal brand—special ingredients required. GOATs to include, Bob Ross and so many more. We serve it up in a way you can get it!

The conversation with Rachel Layton continues as we move into a “Things We Think and Do Not Say” conversation: exploring the idea of “You’re the Man” with the unique perspective of a woman! What does the saying mean? Where did it come from? Do people still use the expression today? Does the idea mean something different for women? In this politically charged world, is it ok to say “You’re the Man” to a woman? Is there a difference or a double standard between a man and a woman who exhibits “You’re the Man” behaviors? Goats to include David Letterman, Madonna and so many more! We serve it up in a way you can get it!

In this episode Colby, John, and Tyler have a first to the Goat Consulting Podcast – special guest GOAT, Rachel Layton, Managing Partner, I Love Juice Bar. Rachel shares her journey to her current role highlighting her unique perceptive, education and experience. In two years, Layton helped Taziki’s same-store sales surge by double digits while making a name for herself as the brand’s first-ever female executive. Rachel was a core member of the team that put Taziki’s in a position to leverage innovation and technology to overcome labor and supply-chain challenges and remain profitable during the pandemic highlighting the culmination of her experience and expertise that developed in her years of hospitality, brand management, and evolution into the GOAT she is today. Check out this tweet about her! “Rachel is a leader in our company and has demonstrated not only the kind of young, motivated expertise we look for, but also the willingness to take risks. These are new times we’re living in, and she embodies our guest-first focus.” We serve it up in a way you can get it!