Black River Apparel

LADIES: with summer coming to a close before long, so is our inventory of crops and tanks. We do still have a few sizes available, but if you are wanting one and haven’t pulled the trigger yet, be sure and do it soon before they are gone!

Don’t say we didn’t warn you 😉

GENTS: do yourself a favor and spoil the lady in your life, and be sure and pick yourself up a shirt or pair of jeans to spoil yourself too because you deserve it.

Win/win. 👊🏼

Saturday.

Arguably the best day of the week..

but the real beauty of Saturday is that it can be an extra work day, a play day, or somewhere in the middle. The line gets a little blurry sometimes when the work happens to be fun. 🤷🏼‍♂️

What makes you feel alive?

Is it climbing to the top of a mountain?

Chilling by a body of water?

Being completely isolated in a forest?

Cold showers?

Shredding down a snowy hill?

Crushing a hard workout?

Whatever it is, go out and do something today that gives you that feeling.

Let us know what your go-to thing is 👇🏼

Boots ➕ jeans ➕ cowboy hat 🟰 bliss 😌

Just a friendly reminder that if you’re needing a new pair of jeans for this fall/winter, we do run at a 4-6 week lead time on those, as they are all custom made. 🤠

There’s just something about an old Ford truck.

📷: .duclos

Picture this:

You wake up. It’s Saturday.

College Game Day is on tv.

There’s a slight crispness in the air. You know the one we’re talking about.

You put on your favorite pair of jeans (😉) and pack a flannel or hoodie for when it inevitably gets a little colder than you expect it to when the sun goes down.

Life is good.

But it is not this day.

This day is oppressively hot and humid.

This day requires a different attire. Something lightweight, with exceptional comfort and air flow.

Fortunately for you, we have just the thing… and have some in stock.

We’ve still got a little over a month of summer left, so you might as well pick one up and be enjoy the heat while it lasts.

Have an awesome day and an amazing week. 👊🏼🇺🇸

When in doubt, throttle it out 🤘🏼

📷: .duclos

High tides and good vibes 🤙🏼

In a world full of anger and division, always choose to be kind. It is never a wrong choice, and can very easily change somebody’s entire outlook on life.

We could definitely use more of it right now.

Love you all ❤️🇺🇸

Sweet land of liberty 🇺🇸