Principles First Skills Academy

Parents! Summer Camp sign-ups are OPEN. ☀️🏀

If you want your athlete to stay sharp and ready for fall ball, now is the time to get them in the gym.

Our Principles First Summer Camp focuses on ball handling, shooting, footwork, live games, and skill development, all while keeping them active and having fun.

Spots are filling fast, so don’t wait!!!

Head to our website and get your athlete registered today. Click the link in our bio for full details.

We will see you all next weekend in Dallas!

This is where the game slows down and the mindset locks in.

"It’s a big ask, but it’s an important one. We’re looking for sponsors.

At Principles First, we’re investing in the future by developing young athletes year-round. But more than basketball, we’re building discipline, leadership, and confidence in the next generation of young men and women in our community.

To keep this mission going, we’re looking for companies that believe in investing in youth development.

Our Title and Platinum Sponsorship opportunities are designed for partners who want more than just logo placement. Sponsors receive premium visibility at tournaments, community events, and across our digital platforms. All while supporting a program that families trust.

This is about attaching your brand to real impact. If your company is serious about supporting the next generation, we’d love to connect.

Reach out to us directly, we’d be happy to talk more with you about what it could look like for your company to become a Principles First sponsor."

"Chapter 2: The Selection 🎬🏀

The tryouts are done. The decisions have been made.

We’ve selected the athletes who showed they’re ready to earn the Principles First jersey and now the real work begins.

This is where we take a group of talented players and start shaping them into one unit. One team. One standard. The New Balance Circuit is a different level, and preparation starts now.

We’re proud of the group we’ve brought together, and we’re ready to get to work developing these athletes into next-level players.

Stay locked in as we continue this New Balance journey and show you what it takes behind the scenes. "

Memberships are now available at Principles First!!!

If your athlete wants more time in the gym, more reps, and more opportunities to improve, this is the way to do it.

Our memberships give players consistent access to our gym so they can keep building their skills, staying active, and putting in the work.

And here’s the bonus, members also receive discounted rates on our other programs. So if your athlete is serious about getting better, take advantage of our membership options and keep them in the gym with us.

Visit our website to learn more and explore our membership options. Click the link in our bio for full details.

Coaches vs Players. 2 Ball Challenge.

We decided to shake things up in the Principles First gym and put our coaches up against our athletes in a shooting challenge.

The drill? A 2-ball shooting drill that tests two things every hooper needs, shot consistency and stamina.

Both sides came ready. Both sides brought the heat. 🔥🏀

But only one side finished the challenge. So the real question is, who do you think took home the bragging rights?

Watch the video above and see who came out on top.

"Chapter 1: Earning The Jersey 🎬🏀

We’re kicking off a mini documentary series following our road through the New Balance Circuit. From our local teams, to regional competition, and all the way to the national stage.

This is a different level. New arenas. New competition. More eyes on our athletes.

Chapter 1 starts with the tryout. This is where we find out who’s ready to earn the Principles First jersey.

Tryouts aren’t just about skill. We’re looking for athletes who are coachable, disciplined, and ready to compete as a team.

Because this journey isn’t about one player. It’s about the unit. The program. The standard.

Stay tuned as we follow the grind, the growth, and the moments that define this New Balance journey.

New program alert at Principles First!!! 🏐

Yes, you heard that right… we’ve got volleyball now.

If your young athlete has been wanting to sharpen their volleyball skills or they’ve been curious about trying the sport for the first time. This is the perfect place to start.

We’re bringing the same energy, coaching, and focus on development that you’ve seen in our programs and taking it to the volleyball court.

If you’ve got a young athlete ready to work, bring them down and let them get after it.

Head to our website for all the details and program info. Click the link in our bio to learn more and get started.

Parents!!! Spring Break is almost here!

Instead of extra screen time, bring your athlete to our Principles First Spring Break Camp. 🏀

📅 March 9th–12th
• Fundamental Camp 9am-1pm

📅 March 9th–11th
• Advanced Camp 10am-12pm

We’ll be working on skills, competitions, and live games while keeping the kids active and having fun in the gym.

Registration closes at the end of the week. Get your athlete’s spot secured today!

Visit the link in our bio to take you to our website.