It's a 10 Haircare was inspired by years of first hand salon experiences, perfected and simplified to one unique line. Experience 10 benefits in every bottle.
06/18/2026
If It’s a 10 has ever been in your bathroom cabinet… this one’s for you. 💞
For 20 years, you’ve trusted us with your hair.
Now we’re celebrating with our BIGGEST SALE EVER:
✨ 50% OFF sitewide
🎁 FREE mystery gift with every order
Stock up while you can, the sale won’t last forever.
06/18/2026
Your 2006 holy grail just got 50% OFF. 📱✨
The product that raised a generation of hair is celebrating 20 years the only way we know how…
💗 50% OFF SITEWIDE
🎁 FREE mystery gift with every order
No code. No exclusions. Just your hair’s favorite products at half the price.
Salon-quality results should never have to stay in the salon. 💜
10 benefits in one bottle, and right now, 50% OFF SITE-WIDE.
Link in bio to shop before the biggest sale of the season ends June 24th.
Big news: 50% off sitewide starts tomorrow, June 18th.
Salon-quality results, 10 benefits in one bottle, and now it'll be at half the price.
Set a reminder and shop the link in bio when it goes live.
Not us blushing because we’re first on Khloé’s list.
06/16/2026
20 years of miracle hair moments, and we're just getting started.
We're doing something big on Thursday. 50% off sitewide - 10 benefits in every bottle at half the price. Link in bio when it goes live 💜
Not sure what your summer hair routine looks like? Let Khloé show you. 💜
Shop best sellers on our site.
06/14/2026
the real miracle starts here. because great hair shouldn't be complicated.
06/12/2026
Your best hair day starts right here. 💜
One product. Salon-quality results. No complicated routine required.
Link in bio to shop.
06/11/2026
Loading in an It's a 10 summer...👀