03/03/2026
Hi my dear alumni - I have something special to share. This month marks twenty years since I pressed “publish” on my very first blog post. Twenty years!
Back then, in 2006, there was no Instagram, no “creator economy,” no roadmap for turning what you loved into a real career. We didn’t have funnels or strategies - we had curiosity. We followed a feeling.
For me, that feeling was simple: I wanted to share beauty. I wanted to think out loud, and wanted to make something that felt like mine. I wanted to be recognized by magazines as a real writer, so I could get writing assignments... I wanted to be taken seriously as a journalist. Starting my blog, to me, felt like the way "in". I could prove myself, I thought.
And that one small decision to start blogging on decor8 changed my entire life - leading to being able to relocate to Europe, write multiple books that were published in twenty languages, speaking on international stages, book tours and events, creative collaborations, consulting, teaching, and this amazing community that has grown up alongside me. And it's wonderful.
There have been deeply sad and hard times too. Not everything has been smooth sailing.
But here’s the thing I don’t often say out loud: every time the online world evolved - every time something shifted - I had to stop and ask myself the harder question:
What am I actually building now to stay relevant? How can I keep going?
Many of you know what I'm talking about... I can feel it.
You have ideas. Maybe you’re already writing. Maybe you’ve got something online that’s ready to evolve. Or a business in the real world that’s ready for its digital space. You feel the edge of something unfinished, waiting for you to reshape it. Or you have have been at it a long time online, and know that you need to refresh things, push reset on your overall brand or goals.
That’s exactly why I created a program that I just opened for enrollment called Creative Reset Studio.
It’s not about hustle. It’s not a launch strategy or another social media game plan. It’s a six-week, guided space to help you ask the right questions: What do I want to build online now? What feels aligned with my life today?
In celebration of my twenty years online, I wanted to create something that gathers everything I’ve learned about longevity, voice, structure, and sustainability = and share it with you in a thoughtful, grounded way.
If you’re in a transition period and ready to rebuild with intention, this might be the work that meets you where you are.
We begin March 16. You can read more and join here:
https://www.decor8blog.com/creative-reset
With love from my studio to yours,
Holly
08/23/2025
This wonderful testimonial came from my client in Atlanta, a lawyer and nutritional consultant, whom I’ve been mentoring since April. Thank you for your words Cathleen, I’ve also loved working with you! „Holly is the absolute best! She's helped me take my online course ideas from concept to completion, providing guidance as to positioning, marketing, choosing a course platform, and given unlimited emotional support. Her experience and knowledge is so extensive and she's willing to share it ALL. I couldn't have done it without her. Thank you, Holly!" - Cathleen R. Smith, Atlanta, GA
04/13/2025
GET REAL! I am super excited to share this!!! So, I just spent the last 6 months writing this guide - it won’t be published through a traditional print publisher since I’m not going in this direction - I intend to keep all of my published books focused on the HOME with interiors and decor, BUT this guide and workbook is a true 💕 heart project that I hope you will LOVE as much as I do!!!!
This 149-page full color digital guide is €37 in my online shop on decor8blog.com OR you can buy it as part of a mini course in May for €87 that will include a LIVE group journaling/vision board session with me AND a copy of STICKY - a playful sticker book with 150 stickers for your journaling practice (if you enroll by 15 April).
ABOUT GET REAL:
The Get Real Guide is a beautifully designed, self-paced 149-page guide and workbook to help creative women to pause, reflect, and realign with what truly matters. Whether you’re navigating a life transition, craving creative direction, or simply feeling off, this guide will gently walk you back to yourself with honesty, heart, and hope.
Get Real includes:
Soulful chapters on self-trust, emotional clarity, vision, and reinvention
Guided journaling prompts to spark reflection and insight
Personal stories from my own path through grief, growth, and getting real
Printable layout that’s calming, minimal, and easy to use
Creative tools like vision board prompts, intention cards, and workbook pages
NOTE: This is not a hustle guide. It’s not about fixing yourself. It’s a beautiful pause, a chance to listen, re-imagine, and rediscover your inner compass.
Links are in my stories today. I can’t wait to see what you think! Whether you opt for the course with the live session and the sticker book, or only the guide on its own, THANK YOU for your support!
02/06/2025
Struggling to get noticed online? Feel like you’re creating content but not seeing results? I’ve just opened the doors to The Content Creator’s Club, a special 12 week program designed to help creative entrepreneurs, bloggers, and content creators like YOU to build a profitable, evergreen content strategy that works around the clock—so you don’t have to!
Learn a winning formula to create content that attracts, engages, and converts.
🎉 No more algorithm anxiety-discover what truly works online.
👏🏻 Stop feeling unheard and start making a real impact with your content.
🫶🏽 This course supports calm and deliberate marketing strategies only - hustle culture is NOT taught here!
Ready to transform your content strategy? Join us today. Link 🔗 in bio.
01/06/2025
🎉 BIG NEWS - I’m so excited! 🎉 It was 19 years ago TODAY that I founded decor8 and started blogging and reached my dreams! Help me celebrate and save 50% to decor8 on Substack where I’m blogging these days… I can’t wait to see your name on my paid subscribers list and to deliver 12 months of quality, beautiful and inspiring content to you (including my podcast), in 2025! ——->
Let's Celebrate - 50% off decor8 Substack - 10 Days Only!
🎉To celebrate my 19th year blog-anniversary, save 50% until January 16, 2025.