Tot Squad

Tot Squad Tot Squad connects new parents with service providers like sleep consultants, lactation consultants, https://www.totsquad.com/our-story

PSA: you can put support for yourself on your baby registry. And yes, we’re going to show you exactly how. 👀Meet MotherF...
08/27/2026

PSA: you can put support for yourself on your baby registry. And yes, we’re going to show you exactly how. 👀

Meet MotherFund by Tot Squad. The simple way to add the services you want – prenatal massage, a sitter, someone to come over and cook and clean – to your baby registry.

It works right alongside the registry you’re already building:

✨ Create your MotherFund
🔗 Add it to your registry
📲 Share your registry with friends + family
💛 Put those funds toward support when you need it

Think: Fewer baby blankets you’re never going to use. Now your people can help give you something you really want after the baby arrives: support.

Swipe through and we’ll walk you through it step-by-step ⤴️

Can we normalize putting YOU and your needs on the baby registry?Because we’re great at making sure babies have everythi...
08/27/2026

Can we normalize putting YOU and your needs on the baby registry?

Because we’re great at making sure babies have everything they need, and don’t get us wrong, baby essentials are… essential. But somehow we forgot that becoming a mom comes with a whole list of needs, too.

That’s the idea behind MotherFund. 💡

Instead of another “let me know if you need anything,” your people can actually help fund the services you want - right from the registry they’re already shopping on. Prenatal massage ☑️, a sitter ☑️, someone to come over and cook and clean ☑️.

Because preparing for a baby should mean preparing to take care of you, too.

Swipe to see what we mean. 

Ready to put your needs on the registry? Create your MotherFund, add it to your registry, and start letting your village fund the support you actually want. 💛

🔗 Start at the link in bio.

🔥 Hot take: the baby isn’t the only one you should be registering for.You spend months building the perfect registry — s...
08/27/2026

🔥 Hot take: the baby isn’t the only one you should be registering for.

You spend months building the perfect registry — stroller, car seat, bottles, bassinet, all the tiny things you’re told you need. And don’t get me wrong, you still need them.

Then baby gets here and suddenly the things you really want are a hot meal, a clean house, two uninterrupted hours, a massage, or someone you trust to hold the baby while you take a shower.

So we asked: Why isn’t that on the registry, too?

That’s MotherFund. 💜

A way to put support for you right alongside everything you’re already registering for baby, so when your people ask, “What do you need?” you can actually tell them.

Because taking care of you belongs on the registry, too.

Meet MotherFund by Tot Squad ➡️ link in bio.

04/03/2026

From registry must-haves to favorite baby gear, shares practical recommendations for parents in this Q&A.

03/31/2026

This launch is just the beginning. We’re reimagining how families access trusted support, at scale.

If you’re expecting (or know someone who is), you can now book time with a Baby Specialist at virtually or in person, across 37 states.

Turns out, the best people to support parents… are parents.

03/19/2026

We’re hiring 👀

Baby Specialists needed in:�Collierville, TN�Gambrills, MD�Rochester, MN�Anchorage, AK

Flexible. Meaningful. Growing fast.

👉 Apply today. Link in bio

One of the biggest challenges for new parents today isn’t access to products. It’s knowing what actually matters.As baby...
03/11/2026

One of the biggest challenges for new parents today isn’t access to products. It’s knowing what actually matters.

As baby retail evolves, expert guidance is becoming just as important as the products themselves.

🎯We need YOUR help filling our remaining baby specialist positions!Tag your friends or apply yourself. You’ll get to hel...
03/07/2026

🎯We need YOUR help filling our remaining baby specialist positions!

Tag your friends or apply yourself. You’ll get to help expectant parents build their baby registries with ease and confidence. We’ll train you on everything!

Now hiring in:

📍Birmingham & Huntsville, AL
📍Fresno/Clovis, CA
📍Augusta & Evans, GA
📍Lafayette & Metairie, LA
📍Red Wing & Rogers, MN
📍Fayetteville & Greensboro, NC
📍Dayton, OH

👉 Link in bio to apply!

02/25/2026

We’re building a nationwide network of incredible Baby Specialists like Jill.

Through the Target Baby Concierge program powered by Tot Squad, you can support expecting parents in person, helping them navigate baby gear, registry decisions, and the early days ahead.

This is flexible, mission-driven work designed for experienced parents and baby care pros who love serving families.

Choose your availability. Make real impact. Get paid to support new parents.

👉 We need multiple specialists in multiple locations across 37 states. Apply today! Link in bio

🎯 We're hiring for multiple roles across 37 states!Become part of Tot Squad’s network of Baby Registry Experts, supporti...
02/06/2026

🎯 We're hiring for multiple roles across 37 states!

Become part of Tot Squad’s network of Baby Registry Experts, supporting expecting families as they prepare for baby. Through Tot Squad’s new Target Baby Concierge program, independent professionals may provide baby registry consultations in select Target stores.

This opportunity is offered on a flexible, non-exclusive basis, allowing you to choose when and how often you make yourself available for consultation opportunities.

Apply here —> https://tally.so/r/zxY7jR

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211 S Beverly Dr
Beverly Hills, CA
902212

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