HeadBrands

o buy from a sales guy with a single-brand portfolio or just walk to the local wholesaler and pick from the shelf. The gap in the market was really a big fat knot tying the hairdressers creativity behind their back. How we untied this knot became the foundation of our venture. But more important is why we did it: Every hairdresser should be able to buy what they want, whenever they like, in the quantities they need. Today it is so obvious it makes one laugh. But when we launched this idea we got turned down by every brand in the business. Now we are established as the largest distributor to hairdressers in the nordic countries. And all of our 55000 customers have the freedom of choosing between 18000 products from more than 80 brands. All thanks to a friendship that started in a salon in 2007. Since that day we see all of our customers and business relations as friends.