ORIC SBBU SBA

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We promote cutting-edge research, innovation, and commercialization to drive socio-economic growth in Pakistan.

SBBU-SBA Leadership Visits PUMHSW Nawabshah*The Worthy Vice Chancellor, of Shaheed Benazir Bhutto University, Shaheed Be...
25/09/2026

SBBU-SBA Leadership Visits PUMHSW Nawabshah*

The Worthy Vice Chancellor, of Shaheed Benazir Bhutto University, Shaheed Benazirabad, *Engr Prof. Dr Madad Ali Shah* visited *Peoples University of Medical & Health Sciences for Women (PUMHSW), Nawabshah* and met with the newly appointed Vice Chancellor, *Prof. Dr. Ali Akbar Siyal*,along with *Mr. Manzoor Ali Siyal*, Director Procurement SBBU-SBA and *Mr. Ashfaque Hussain Shaikh*, Director Finance SBBU-SBA.

The meeting focused on fostering academic and institutional collaboration and strengthening inter-university linkages in Nawabshah.

Strengthening Academic Linkages: SBBUVAS VC Visits SBBU-SBA:ORIC, Shaheed Benazir Bhutto University, Shaheed Benazirabad...
24/09/2026

Strengthening Academic Linkages: SBBUVAS VC Visits SBBU-SBA:

ORIC, Shaheed Benazir Bhutto University, Shaheed Benazirabad (SBBU-SBA), is pleased to share the visit of Prof. Dr. Tanveer Ahmed, Vice Chancellor, Shaheed Benazir Bhutto University of Veterinary & Animal Sciences (SBBUVAS) to SBBU-SBA.

Engr Prof. Dr Madad Ali Shah, Vice Chancellor, SBBU-SBA, welcomed Prof. Dr. Tanveer Ahmed and facilitated a visit to various campus facilities and academic departments. The visit also included discussions on opportunities for academic, research, innovation, and institutional collaboration, with a focus on joint initiatives and strengthening inter-university linkages.

ORIC, SBBU-SBA looks forward to supporting meaningful collaborations between the two institutions for mutual academic and research advancement.

Strengthening International Academic LinkagesThe Office of Research, Innovation & Commercialization (ORIC), Shaheed Bena...
23/09/2026

Strengthening International Academic Linkages

The Office of Research, Innovation & Commercialization (ORIC), Shaheed Benazir Bhutto University, Shaheed Benazirabad (SBBU-SBA) is pleased to share that Engr Prof. Dr Madad Ali Shah, Vice Chancellor, SBBU-SBA, recently visited Lincoln's Inn College,University College London, UK.The visit aimed to explore future academic, research, and institutional collaborations with the Department of Law & Legal Studies. Accompanied by Barrister Shahid Hussain Soomro, the visit also honored Lincoln's Inn's historic connection with Pakistan, where foundational leaders like Quaid-e-Azam Muhammad Ali Jinnah and Shaheed Zulfikar Ali Bhutto studied.We look forward to a shared legacy of academic excellence, student exchange, and robust international partnerships!

SBBU-SBA Marching Towards Global Excellence | Strengthening InternationalizationORIC, Shaheed Benazir Bhutto University,...
22/09/2026

SBBU-SBA Marching Towards Global Excellence | Strengthening Internationalization

ORIC, Shaheed Benazir Bhutto University, Shaheed Benazirabad is proud to share that Worthy Vice Chancellor Engr.Prof. Dr Madad Ali Shah strengthened global ties at University of East London (UEL), UK in a landmark meeting for future collaboration in Cyber Security & Emerging Technologies.

Worthy VC held a high-level strategic meeting with the top leadership of UEL:
Prof. David Tann, Vice Provost (Technology) & Dean, School of Architecture, Computing and Engineering
Dr. Ameer Al-Nemrat, Reader & Head, Cybersecurity and Digital Forensics Security Research Group
Dr. Shahzad Memon, Senior Lecturer in Cybersecurity
Mr. Mark Stokes, Lecturer in Cybersecurity, Security and Digital Forensics

Agenda: International Joint Research | Faculty & Student Exchange | Collaboration in Cyber Security | Global Institutional Linkages

This visit marks another milestone in SBBU-SBA’s internationalization strategy under the visionary leadership of Worthy Vice Chancellor.

*Faculty Achievement | Taking Research to New Heights!*ORIC, Shaheed Benazir Bhutto University, Shaheed Benazirabad prou...
22/09/2026

*Faculty Achievement | Taking Research to New Heights!*

ORIC, Shaheed Benazir Bhutto University, Shaheed Benazirabad proudly congratulates *Dr. Arman Khan*, Assistant Professor, Department of Business Administration on publishing his research paper in *International Journal of Business Performance Management*.

The journal is indexed in *WOS (ESCI) JIF 0.8, HEC “X” category*.

*Title:* _Performance metrics of AI Marketing tool in customer satisfaction: a comprehensive systematic review_

This achievement reflects SBBU-SBA’s commitment to promoting quality research and innovation in Business Administration.

Best of luck for future endeavors!

🚀 *Seminar: Revolution in AI, Robotics & GNSS Navigation System for Space Missions**AI, Robotics & GNSS: Powering the Ne...
21/09/2026

🚀 *Seminar: Revolution in AI, Robotics & GNSS Navigation System for Space Missions*

*AI, Robotics & GNSS: Powering the Next Era of Space Exploration*
From autonomous rovers to precision navigation, see how technology is changing the way humans explore space.

📅 *Date:* 06 October 2026
⏰ *Time:* 09:00 AM – 04:00 PM (1 Day)
📍 *Venue:* NCRG Auditorium, Suparco Road, Sector 28, Gulzar-e-Hijri Scheme 33, Karachi

*What you will learn*
🤖 *Artificial Intelligence:* how onboard AI helps spacecraft make real-time decisions far from Earth
🦾 *Robotics:* self-navigating rovers, robotic arms servicing satellites, and robot teams building in space
🛰️ *GNSS Navigation:* how satellite navigation now supports lunar missions and beyond

👨‍🏫 *Hosted by:* Senior technical experts, faculty members from academia, and specialists from RESOLVE (South)

💰 *Registration Fee:* PKR 1,000/- (Non-refundable)
⏳ *Registration Deadline:* 28 September 2026 (Limited seats)

*Payment Details*
Account Title: Moin Khan
Account Number: 03196861662
Bank: SadaPay

🔗 *Register here:*
https://docs.google.com/forms/d/e/1FAIpQLSdUYQFm2qkXs1etPQTvrR0Z3deWP2IB3AuuoEgx-Y9x9GpmOQ/viewform

⚠️ *Important*
* Enter your full name exactly as it appears on your CNIC or Student ID.
* Give an active phone number and email. Our team will contact you to confirm your seat.
* Seats are limited and given on a first-come, first-served basis, so register early.
* If someone else (e.g. a parent or guardian) makes the payment for you, enter *their* name in the "Payment Sender Name" field.

📞 For questions: 0319-6861662 | 📧 [email protected]

*Committed to Global Excellence - Another Milestone for SBBU-SBA Towards Internationalization*Worthy Vice Chancellor, *E...
21/09/2026

*Committed to Global Excellence - Another Milestone for SBBU-SBA Towards Internationalization*

Worthy Vice Chancellor, *Engr Prof. Dr Madad Ali Shah* visited *Royal Holloway, University of London, UK* and discussed collaboration in the field of Cyber Security with *Prof. Dr. Fauzia Abro*.

This collaboration will open new doors for joint research projects, faculty exchange, and advanced opportunities in Cyber Security for our students.

We congratulate the leadership of Worthy Vice Chancellor for his visionary steps for institutional development.

*SBBU-SBA and AITU, Florida, USA Sign Letter of Intent!*The Office of Research, Innovation and Commercialization (ORIC),...
16/09/2026

*SBBU-SBA and AITU, Florida, USA Sign Letter of Intent!*
The Office of Research, Innovation and Commercialization (ORIC), Shaheed Benazir Bhutto University, Shaheed Benazirabad (SBBU-SBA), announces the signing of a Letter of Intent (LoI) with American International Theism University (AITU), Florida, USA, to strengthen joint research and academic collaboration.

The LoI was signed by Engr Prof. Dr Madad Ali Shah, Vice Chancellor, SBBU-SBA, and Prof. Dr. Ehab M. Elshamy, Vice Chancellor, AITU.

This collaboration marks a significant step towards fostering international academic cooperation and advancing research excellence.

*Celebrating Research Excellence!* Congratulations to *Dr. Muhammad Aftab Madni*, Assistant Professor, for publishing i...
14/09/2026

*Celebrating Research Excellence!*

Congratulations to *Dr. Muhammad Aftab Madni*, Assistant Professor, for publishing in *Social Prism* [HEC Y-Category].

*Research Title:* AI Adoption, Digital Capability & Sustainable Performance in Media & Communication studies Departments of Sindh, Pakistan.

ORIC SBBU-SBA celebrates this milestone and wishes him best of luck for future research!

Faculty Achievement | Taking Research to New Heights!The Office of Research, Innovation & Commercialization (ORIC), Shah...
14/09/2026

Faculty Achievement | Taking Research to New Heights!

The Office of Research, Innovation & Commercialization (ORIC), Shaheed Benazir Bhutto University, Shaheed Benazirabad (SBBU-SBA) proudly congratulates Dr. Nawaz Ahmad, Associate Professor, Department of Business Administration, on the publication of his research paper in the prestigious EuroMed Journal of Business.

Paper Title:
“Digitalization, Technological Advancement, Green Transition and Labor Market: An Exploratory Study in Four Western Balkan Countries”

Journal Recognition:
• Indexed in Web of Science with an Impact Factor of 3.9
• Scopus Q1 ranked journal
• HEC “W” Category

This remarkable achievement reflects SBBU-SBA’s commitment to high-impact research, academic excellence, and global scholarly collaboration.

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Shaheed Benazir Bhutto University, Shaheed Benazirabad, Sindh
Nawabshah
67450

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Tuesday 09:00 - 15:00
Wednesday 09:00 - 15:00
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