15/09/2026
TDAP Hub, in Joint Collaboration with TTC Hub (Adopted and Managed by SZABIST ZABTech - iTVE) Successfully Organizes Webinar on Digital Marketing & E-Commerce Platforms.
The session commenced with a welcome address by Mr. Asif Khan, Director, Trade Development Authority of Pakistan Hub, who warmly welcomed the participants and emphasized the critical role of digital transformation for business growth.
Guest speaker Ms. Toba Shakir, a leading women entrepreneur, shared detailed insights into the role of digital marketing, strategies for starting an online business, building a strong online brand, and effective customer acquisition and retention.
Following that, Mr. Ahmed Nabi, Master Trainer from TTC Hub, Adopted and Managed by Szabist Zabtech - itve TTC Hub , delivered a comprehensive presentation on digital marketing and e-commerce platforms. His session focused on reaching the target audience, online promotion of products and services, brand development, and creating a sustainable digital marketing ecosystem.
The webinar was attended by a large number of women entrepreneurs from NRSP Hub and students of TTC Hub, who actively participated in the interactive session.