25/07/2026
Week Two complete π
This week, our students discovered how modern digital marketing drives real growth. They learned the difference between traditional and digital marketing, how attention becomes opportunity, why strong branding outperforms random promotion, and how content, algorithms, watch time, and smart strategies work together to turn views into meaningful results.
The sessions were led by M. Saad Khalid; a student leader, Strategy Director at Trendora Studios, and an Executive Member of Visionary Tech Society (VTS). Through VTS, he delivers lectures and interactive sessions on AI, contributing to the UN SDG 4: Quality Education. He shared practical marketing insights and industry-focused approaches to help students build skills that matter in today's digital world.