AUF Junior Marketing Association

From Classroom to Construction: JMA in Action! 🏗️✨💙💛

AUF JMA has officially touched down at Philconstruct Luzon 2026! 📍💥

Our talented Marketistas are currently deployed as student assistants at the SMX Convention Center, Clark, bridging the gap between marketing theory and industry-scale ex*****on. From managing guest relations to supporting the region's biggest building and construction expo, these future leaders are gaining invaluable hands-on experience. 🤝💡

We are incredibly proud to see our Marketistas sharpening their professional skills and representing the association with excellence on such a massive stage.🙌✨💛💙

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🎤✨ Goodness gracious… are you ready for Marketing Day?

Watch our talented Marketista students represent their year level as they bring creativity, energy, and performance on one stage 🔥

📅 April 15 | ⏰ 8AM–12PM
📍 EYA Building, Room 301

Join us for a morning filled with exciting performances, talent, and inspiration. This is your chance to support your friends and celebrate the Marketista spirit.

See you there! 💙🚀

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𝐅𝐚𝐦𝐢𝐥𝐢𝐞𝐬 𝐠𝐚𝐭𝐡𝐞𝐫 𝐟𝐨𝐫 𝐂𝐁𝐀 𝐅𝐚𝐦𝐢𝐥𝐲 𝐃𝐚𝐲 2026

Celebrating a night of togetherness, the AUF College of Business and Accountancy (CBA) Tigers gathered with their families for this year’s Family Day, themed “Connecting Hearts, Bridging Families,” held at the AUF Sports and Cultural Center Activity Area on March 21.

The College Parents Association (CPA), in collaboration with college administrators, faculty members, and students, organized the annual event to bring families together for a night of unity and celebration.

To kick off the event, Ms. Alleluia S. Reyes, a faculty member from the AUF College of Education, delivered a seminar on “Communicating and Understanding Gen Z Children” for the parents. Ms. Mariel Farrol, CPA Secretary, then facilitated an open forum, allowing parents to share insights and ask questions.

Following the seminar, students and parents proceeded to the registration area in preparation for the fellowship party. Student ushers distributed snacks and refreshments as attendees waited for the program to begin.

The fellowship program officially started at around 5:30 PM, with Paulla Jasmine Rivera and Glendel Carbungco energizing the crowd as emcees. Ms. Donna May Estimada led the opening prayer, setting a warm and reflective tone for the evening.

Dr. Chere’ Yturralde, College Dean, delivered the welcome remarks, while Mr. Arnel Aquino, CPA President, presented the statement of purpose. Both encouraged students and parents to relax, enjoy the night, and actively participate in the planned activities.

The program continued with intermission numbers, including a lively dance performance by the CBA administration, faculty members, and CPA officers, followed by a song performance from the CBA members of AUF Concert Chorus.

Soon after, attendees joined the first game, “Last Man Standing,” facilitated by Trade Wings editor-in-chief, Deinber Datu. The activity brought excitement to the crowd as the first 20 winners of the night emerged, winning P500 each.

The energy remained high as non-mandated student organizations showcased their talents through dance presentations. Participating groups included the Council of Hospitality Management Students (CHMS), Young Entrepreneurs’ Society (YES), Junior Philippine Institute of Accountants (JPIA), and the League of Tourism Students of the Philippines (LTSP).

As the program transitioned into dinner, students and parents enjoyed their meals while around 45 participants, who are students and parents, took the stage for the “Sing It Now” challenge, showcasing their vocal talents and winning P300 each.

Adding to the evening’s highlights, Mr. Harris Haelong Bulaong from BSBA-MM 3 serenaded the audience with his rendition of “Ikaw”. He later invited Dr. Manuelita Valencia, College Assistant Dean, along with CPA officers, to join him on stage.

The celebration continued with a family talent presentation by the Sanchez family, the announcement of raffle prize winners, an open dance floor, and a “Bring Me” game hosted by the CPA where winners received gift certificates.

To conclude the program, organizers announced the winners of the dance presentations. The Junior Philippine Institute of Accountants (JPIA) secured first place winning P12,000, followed by the Young Entrepreneurs’ Society (YES) in second place winning P10,000, the League of Tourism Students of the Philippines (LTSP) in third place winning P8,000, and the Council of Hospitality Management Students (CHMS) in fourth place winning P5,000.

Dr. Valencia delivered the closing remarks, expressing gratitude to the organizers and attendees for making the event a success. She emphasized the spirit of family and community that continues to strengthen the college.

The College Parents Association sponsored this annual event.

Report by: Cj Jurace R. Mallari and Deinber Datu
Photos by: Mr. Wilderido Cruz (AUF Office of University Relations)

A year of growth, grit, and great company for BSBA MM-2, for every lesson and every laugh, onward and upward! 💛💙

We traded sleep for case studies and caffeine for creativity, but we wouldn’t trade this crew for anything! Cheers to the memories we made while 'analyzing the market, Marketista! ☕️✨

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Eyes on the goal, hearts in the game. You’ve put in the work—now it’s time to make it count! You’ve got this, Marketistas! 🐯✨

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Ichigo Ichie: One Life, One Encounter. 🌱✨

Previously, the BSBA MM-3 had their meaningful retreat echoing a gentle reminder that their college chapter is nearing its end, the memories they’ve branded into their hearts are permanent. As they spent years building a Marketista🌟 in them and as they prepare to take on the real world, may they cherish this "one time, one meeting." encounter with each other.

The market changes, trends fade, but the bond of MM-3 is a lifelong campaign. 📈✨

Let’s finish strong and keep the fire burning, Marketistas! 💛💙

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Faith, Facts, and Finish Lines. 🏁🏆💥

A huge round of applause for our AUF JMAgaling💙💛 representatives for their stellar performance at the AUF CBA Mindfest 2026!🐯✨

Bible Quiz Bee: 2nd Place 🏆
Cinco, Kelsey Ace (BSBA MM-3)
David, Nathan (BSBA MM-1)
Gasmin, Angel Joseph (BSBA MM-3)
Lacson, Janelle (BSBA MM-3)

General Knowledge Quiz Bee: 4th Place 🏅
Bitao, Rhana Gabrielle (BSBA MM-1)
Mitu, Audrey Ann (BSBA MM-3)
Rodriguez, Ahron John (BSBA MM-3)
Yuvienco, Iralyn (BSBA MM-3)

Thank you for showing everyone that a Marketista’s greatest asset is a well-rounded mind. We are so proud of you! 💙💛

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𝘿𝙧𝙪𝙢 𝙍𝙤𝙡𝙡 𝙋𝙡𝙚𝙖𝙨𝙚!!!! Huge Congratulations to the AUF Junior Marketing Association (JMA)! 🏆✨as they take home the Champion for Best Presenter, and by being the Most Profitable Booth! 💸🎤 for this year’s AUF-CBA Trade Fair! 🐯

• 🏆 Champion: Best Presenter
• 💰 Winner: Most Profitable Booth

Talk about a masterclass in marketing and entrepreneurship! From the pitch to the profit, JMA showed everyone how it's done. Your hard work, creativity, and "A-game"🔹definitely paid off!
Way to go, JMA! Keep shining and showing that Angelenean Excellence! 💙

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𝑲𝑨𝑪𝑯𝑶𝑾𝑾𝑾𝑾!!! ⚡🏁🔥

Start your engines and get ready to race into Sportsfest season! 🏎️💨

Join our 𝗦𝗣𝗢𝗥𝗧𝗦𝗙𝗘𝗦𝗧 𝗗𝗣 𝗕𝗟𝗔𝗦𝗧 and let’s fill the feed with speed and championship energy!

Here’s how to rev it up:
🏁 Click the Canva link
⚡ Make a copy
📸 Insert your photo
🔥 Download and post!

This is your moment to shine like a true racing legend. Let’s show them who’s built for speed and made for victory!

𝑹𝒆𝒂𝒅𝒚… 𝒔𝒆𝒕… 𝑲𝑨𝑪𝑯𝑶𝑾! ⚡🏆

𝗖𝗮𝗽𝘁𝗶𝗼𝗻:

𝑭𝒖𝒆𝒍𝒆𝒅 𝒃𝒚 𝒑𝒂𝒔𝒔𝒊𝒐𝒏. 𝑫𝒓𝒊𝒗𝒆𝒏 𝒃𝒚 𝒅𝒆𝒕𝒆𝒓𝒎𝒊𝒏𝒂𝒕𝒊𝒐𝒏. 𝑩𝒐𝒖𝒏𝒅 𝒃𝒚 𝒐𝒏𝒆 𝒈𝒐𝒂𝒍—𝒈𝒓𝒆𝒂𝒕𝒏𝒆𝒔𝒔. ❤️‍🔥

I am [Participant’s Name], a [Year Level] student, proudly representing House [Name of House], ready to take my position at the starting line this February 27–28, 2026. 𝑾𝒉𝒆𝒓𝒆 𝒆𝒗𝒆𝒓𝒚 𝒍𝒂𝒑 𝒕𝒆𝒔𝒕𝒔 𝒐𝒖𝒓 𝒔𝒕𝒓𝒆𝒏𝒈𝒕𝒉, 𝒆𝒗𝒆𝒓𝒚 𝒔𝒆𝒄𝒐𝒏𝒅 𝒅𝒆𝒎𝒂𝒏𝒅𝒔 𝒐𝒖𝒓 𝒃𝒆𝒔𝒕, 𝒂𝒏𝒅 𝒆𝒗𝒆𝒓𝒚 𝒇𝒊𝒏𝒊𝒔𝒉 𝒍𝒊𝒏𝒆 𝒑𝒖𝒔𝒉𝒆𝒔 𝒖𝒔 𝒃𝒆𝒚𝒐𝒏𝒅 𝒐𝒖𝒓 𝒍𝒊𝒎𝒊𝒕𝒔.

Second semester may bring the pressure, the deadlines, and the grind—but on the track, we turn pressure into power. This isn’t just a race for the trophy. It’s a race to outdo who we were yesterday. And as House [Name of House] steps onto the track, we do not race alone—we race with pride, with fire, and with the will to accelerate toward excellence. 🏁

🏎️ 𝗔𝗰𝗰𝗲𝗹𝗲𝗿𝗮𝘁𝗲: 𝗥𝗮𝗰𝗲 𝘁𝗼 𝗚𝗿𝗲𝗮𝘁𝗻𝗲𝘀𝘀
📅 𝗙𝗲𝗯𝗿𝘂𝗮𝗿𝘆 𝟮𝟳–𝟮𝟴, 𝟮𝟬𝟮𝟲





🔗 𝐃𝐏 𝐁𝐥𝐚𝐬𝐭 𝐅𝐫𝐚𝐦𝐞:
https://bit.ly/3MOCp6L
https://bit.ly/3MOCp6L
https://bit.ly/3MOCp6L

Caption by: Angel-Inah A. Tandoc
Graphics by: Erica Allison S. Mendoza

ADVISORY

In faithful response to the call of the Catholic Bishops’ Conference of the Philippines (CBCP) and the Catholic Educational Association of the Philippines (CEAP), February 25, 2026 (Wednesday) is declared an Academic Holiday in observance of the 40th Anniversary of the EDSA People Power Revolution.

📌 Classes at all levels are suspended.
📌 Offices will be closed.

This observance invites our community to reflect on the enduring values of freedom, unity, and responsible citizenship.

- Office of the President | University Memorandum No. 8, S. 2026 released February 13, 2026