The Good Packaging Project

The Good Packaging Project Monitoring the impact of packages on people, society, environment. Promoting more ethical, responsible and sustainable design and use of packaging.

[ENG]
A "good" packaging is a package which is ethical and sustainable, that means responsible and carrier of value not only for the product that contains and the enterprise/brand that sells it, but also and above all for the people that use it, as well as for the society and for the environment that receive it. "The Good Packaging" is an laboratory/observatory that aims at monitoring the effects

and impacts of packages, with the purpose of promoting more responsible and sustainable design and use of packaging. "The Good Packaging" is an academic project by Erik Ciravegna, PhD.

[ESP]
Un "buen" packaging es un envase que es ético y sostenible, o sea responsable y portador de valor no sólo para el producto que contiene o para la empresa/marca que lo vende, sino también - y sobre todo - para la gente que lo utilizan, así como para la sociedad y para el medio ambiente que lo reciben. "The Good Packaging" es un laboratorio/observatorio que tiene como objetivo el monitoreo de los efectos e del impacto de los envases, con el propósito de promover el diseño y el uso más responsable y sostenible del packaging. "The Good Packaging" es un proyecto académico de Erik Ciravegna, PhD.

[ITA]
Un “buon” packaging è un imballaggio etico e sostenibile, cioè responsabile e portatore di valore non solo per il prodotto che contiene e per l'impresa/marca che lo vende, ma anche e soprattutto per le persone che lo utilizzano, così come per la società e l'ambiente che lo ricevono. "The Good Packaging" è un laboratorio / osservatorio che si propone di monitorare gli effetti e gli impatti degli imballaggi, con lo scopo di promuovere una progettazione e un utilizzo più responsabile e sostenibile del packaging. "The Good Packaging" è un progetto accademico di Erik Ciravegna, PhD.

"Una delle ragioni per cui gli imballaggi, in particolare quelli in plastica, ricevono le maggiori critiche da parte del...
19/06/2024

"Una delle ragioni per cui gli imballaggi, in particolare quelli in plastica, ricevono le maggiori critiche da parte dell’opinione pubblica o di alcuni media è che sono incredibilmente resistenti e durevoli e tendono quindi ad avere un impatto sull’ambiente a causa della loro persistenza e permanenza.
Tuttavia, questa caratteristica è anche quella che rende i packaging particolarmente efficaci nel proteggere i prodotti, garantendone l’igiene e la sicurezza per i consumatori.
[...]
Non esistono a priori materiali o imballaggi migliori o peggiori di altri, ma solo soluzioni di packaging in grado di rispondere in modo più o meno appropriato ed equilibrato alle esigenze e ai requisiti di uno specifico contesto di produzione, vendita, consumo e post-consumo."

Estratti del mio più recente contributo per la rubrica Storia di Etica, che curo per la Fondazione Carta Etica del Packaging.
Leggi l'articolo completo qui: https://fondazionecartaeticapackaging.org/storie-di-etica/riuso-una-questione-di-equilibrio/

25/03/2024

How should the industry balance the critical – and occasionally competing – aims of reducing food waste and minimizing p...
26/06/2023

How should the industry balance the critical – and occasionally competing – aims of reducing food waste and minimizing packaging waste?

How should the industry balance the critical - and occasionally competing - aims of reducing food waste and minimising packaging waste? AIPIA's communications director, Andrew Manly, gives his thoughts in our latest opinion piece.

In theory, reusable and refillable packaging solutions are two of several pathways to achieving circularity, reducing wa...
24/06/2023

In theory, reusable and refillable packaging solutions are two of several pathways to achieving circularity, reducing waste, and tackling pollution. So, why hasn’t every trial or pilot been successful? Nestlé’s Jodie Roussell, Global Public Affairs Lead for Packaging and Sustainability, and Antje Shaw, Global Packaging Sustainability Manager, reflect on the firsthand knowledge the company has gained and set out a roadmap for future success.

In theory, reusable and refillable packaging solutions are two of several pathways to achieving circularity, reducing waste, and tackling pollution. So, why hasn't every trial or pilot been successful? Nestlé's Jodie Roussell, Global Public Affairs Lead for Packaging and Sustainability, and Antje S...

20/06/2023

Showing greenwashing the red card with its proposed Green Claims Directive - the EU Commission is planning to create transparency around environmental marketing claims and thereby help consumers to make well-informed buying decisions.

20/06/2023

In a UK-first, Mars Incorporated is presenting its iconic Mars bar in the UK in paper packaging as part of a new pilot test to explore different packaging options.

20/06/2023

Global plastics treaty talks this week should aim for mass adoption of reuse systems to cut plastic pollution

Tree-free paper company Reel partnered with Jones Knowles Ritchie (JKR) to teach children about sustainability through t...
18/06/2023

Tree-free paper company Reel partnered with Jones Knowles Ritchie (JKR) to teach children about sustainability through the story of a bamboo lemur.

Make the potty fun! With our Little Lemurs Kids Toilet Paper, you can teach your kids how to use the potty while teaching them about sustainability. Shop now!

Skittles teams up with LGBTQ+ artists to tell Pride’s story via candy packs.
18/06/2023

Skittles teams up with LGBTQ+ artists to tell Pride’s story via candy packs.

ABOUT SKITTLES PRIDE GLAAD PARTNERSHIP AUDIBLE CAMERON ESPOSITO SUBMIT YOUR STORY SKITTLES PRIDE ARTISTS WE'VE GIVEN UP OUR RAINBOW SO THAT THE LGBTQ+ COMMUNITY CAN SHARE THEIRS. This Pride Month, we're amplifying stories within the LGBTQ+ community for all to discover. We begin by showcasing the de...

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