Charlene The Colour Chemist

21/09/2026

Grey blending doesn’t have to mean grey hair..... Using Demi to tone the grey and leave the natural base in tact creates a soft seemless regrowth with virtually no demarcation line.

11/09/2026

20/08/2026

Oh she’s blended 👌🏻simple but effective low maintenance grey blending using ultra 9 tapped with 4/0 4/18 toned with blondego platinum mastercolourist

10/08/2026

Rich. Dimensional. Expensive looking brunette. 🤎

This multi-tonal brunette was created using Alter Ego Italy – The PRO side of haircare Balayage Clay Lightener to build soft, seamless ribbons of light while maintaining depth and dimension throughout.

Finished with Keep It Glossy 5/37 for that rich brunette tone and high-gloss finish.

Proof that brunette doesn’t have to be one-dimensional, strategic lightening and the right tonal finish can completely transform the result.

24/07/2026

Easy peasy toning for an uneven canvas using Ego Italy /0/32 on root and white on mids and ends for a beautifully balanced result

17/07/2026

Another fantastic Train the Trainer with Alter Ego Italy – The PRO side of haircare in Italy 🇮🇹 truly proud to be one of 3 fantastic Irish international educators Kreative Salon Supplies Ger Hennessy Sharon Hair Education

04/07/2026

No bleach pink removal solution 😉 strong yellow with a hint of copper

01/07/2026

Full transformation using only the best 🇮🇹✨

A complete transformation, created using the Alter Ego Italy portfolio from start to finish.

✨ Step 1: Removed old colour build-up with Pure Highlight.
✨ Step 2: Applied an all-over colour using Techno Fruit.
✨ Step 3: Added soft dimension with freehand painting using Blondego Freehand Balayage Clay Lightener.
✨ Step 4: Finished with a seamless colour melt using the Keep It Glossy range for incredible shine and tone.
✨ Step 5: Completed the look with 150g of 20-inch Flat Track Weft extensions for added length, fullness and the perfect finish.

Healthy-looking hair, seamless colour and a transformation tailored specifically to my client’s goals. 🤍

20/06/2026

If your hi-lift tint isn’t giving you results like this, the problem might not be your technique…

It could be your colour brand. Same technique. Different colour line. Completely different result.

Beautiful lift, controlled warmth, and predictable results every time. The Alter Ego Italy – The PRO side of haircare range should be in every blonding experts arsenal 🎨🖌️

HairTransformation

18/06/2026

Would you believe this result was created using high-lift tint?

This client came to me after several unsuccessful attempts elsewhere. With around 80% grey through the front hairline and much darker regrowth through the back, a one-size-fits-all approach was never going to work.

By analysing her unique grey distribution and customising the formula specifically for her hair, we achieved this seamless, bright blonde transformation in a single service.

These results are exactly why I love working with the Alter Ego Italy Blondego range—precision, performance, and beautiful condition.

✨ Formula ✨

• Dark regrowth: HL1 + Denim Mauve
• Salt & Pepper regrowth: HL1 + HL2
• Freehand balayage pieces through the back using Clay Lightener + 30vol to lift previous colour
• Tone through the back: Platinum + Denim Mauve + 10vol
• Tone through the front: Platinum + 5vol

The key wasn’t just the products—it was creating a formula tailored to her individual grey pattern and starting point.