Master of Science in Business Analytics - HKUST MSBA

The MSBA 2025/26 Student Committee has been actively organizing a series of engaging activities throughout the year, bringing students together beyond the classroom and fostering a strong sense of community.

From Halloween treats and BBQ gatherings to game party and movie night, these events have provided valuable opportunities for students to connect, unwind, and build meaningful friendships within the MSBA family.

More exciting activities are on the way, and we look forward to seeing our community continue to grow and thrive.

Our sincere appreciation to the Student Committee members for their dedication and efforts: Potter, Nicky, Dylan, Kitty, Ilia and Joshua.

What makes a business analytics program truly future-ready?

In this short interview, Prof Lancelot F. James, the Academic Director of the HKUST MSc in Business Analytics program, shares his perspectives on the program’s vision, its distinctive strengths, and what it takes to build a meaningful career in today’s data-driven world.

If you are exploring advanced studies in business analytics or are interested in how leading programs are shaping the next generation of talent, this is a conversation worth watching.

🎥 Watch the full interview below.

Why did our students choose the HKUST MSBA Program?

In this video, they share their perspectives on what makes the program distinctive, from its academic excellence and industry connections to the collaborative and diverse learning environment that shapes their growth.

Hear directly from our 2024/25 inake students and discover why HKUST MSBA continues to attract ambitious, future-focused talent from around the world.

If you are ready to elevate your career in business analytics, please explore the HKUST MSBA Program at https://msba.hkust.edu.hk
Apply NOW: https://www.ab.ust.hk/applyPG

Wishing our MSBA community a joyful Lunar New Year!

As we welcome the Year of the Horse, may the months ahead bring you good health, happiness, and continued success.

Thank you for being part of our journey, and we look forward to another meaningful year together.

🌏 Empowering Future Asian Leaders at HKUST MSBA ✨

We are proud to feature two outstanding students from our 2024/25 intake, Nargiz SEISEK and Muhammad Fakhri Pratama Ree, recipients of the Asian Future Leaders Scholarship Program (AFLSP).

In this short video, they share how the AFLSP has shaped their journey at HKUST MSc in Business Analytics (MSBA) Program from enabling access to world-class education to offering meaningful opportunities for cross-cultural engagement, leadership development, and community building.

Their experiences reflect the core values of the MSBA program: diversity, impact, and a commitment to nurturing globally minded professionals who aspire to make a difference.

🎥 Watch the video to hear their stories.

📌 For more information about the AFLSP and application details, please visit: https://fytgs.hkust.edu.hk/scholarships/asian-future-leaders-scholarship-program

💡Alumnus Spotlight: From Classroom to Centre Stage

How does the MSc in Business Analytics (MSBA) program transform graduates into industry-ready innovators?
One recent alumnus, Freeman Chan, shared his incredible journey, from mastering advanced AI in the classroom to presenting impactful applications at the professional AI event, and how he turned knowledge into action.
Freeman also shared his candid thoughts on the challenges and rewards of the program.

🎥 Watch now to see how HKUST MSBA is shaping future leaders like YOU!

🎄✨ Merry Christmas from HKUST MSBA Program! ✨🎄

As the year draws to a close, we wish you and your loved ones a joyful and peaceful holiday season.
May the magic of Christmas bring warmth and comfort to your heart.

From all of us at the MSc in Business Analytics Program, thank you for being part of our journey.

🌟 A Day in the Life of an MSBA Student: Meet Temirlan from Kazakhstan!

Ever wondered what life is like as an international student at HKUST?
Follow Temirlan, one of our MSBA students from Kazakhstan, as he takes you through a typical day on campus.

From interactive classroom experiences to engaging student life and meaningful connections with peers and faculty, Temirlan shares how the MSBA journey has been both enriching and transformative.

🎥 Watch the video to see how Temirlan is making the most of his time at HKUST MSBA program and why students from around the globe choose our program to take their careers forward!

What do you imagine a student’s day at HKUST looks like?
Share your thoughts in the comments below!👇

👉 Ready to start your own journey?
Applications are now open, don’t miss your chance to join the MSBA community!