24/11/2023
You should spend about 20 minutes on this task.
The chart displays the importance ratings of various aspects of marketing effectiveness as perceived by companies of different sizes:
• Blue represents "Converting contacts/leads to customers."
• Orange denotes "Increasing number of contacts/leads."
• Green is for "Increasing revenue from customers."
• Red indicates "Providing ROI of marketing activities."
• Purple signifies "Reducing cost of acquisition."
Summarize the information by selecting and reporting the main features and make comparisons where relevant.
Write at least 150 words.
