25/02/2026
Youâre not delusional. Youâre discerning.
Deep within you, you know that you can build your brand as a coach in a different way.
In a way that honours your wholeness, and the wholeness of those that enter your world.
You donât want to build a brand upon extraction and manipulation.
You want to build a brand that honours genuine connection and collaboration.
On your entrepreneurial journey, youâve seen approaches to building a brand that seem to work for others online.
When youâve tried them, theyâve always felt like trying on last years Christmas jumper that no longer fits.
So you continue exploring. Determined to succeed yet already quietly questioning the beliefs that you currently hold about building a brand.
This is something I wish I did sooner.
Many of the approaches youâve tried donât just feel uncomfortable. They feel deeply unaligned.
When we enter the online space as coaches we unknowingly adopt the beliefs and approaches on how to build a brand, without challenging where they come from, to see whether they are of true service to us, or whether theyâre actually suffocating our growth.
Before we begin 12 weeks of working together in Create From The Core â we start here.
Exploring the beliefs we hold. Challenging them with curiosity, then, creating new ones.
If youâre already quietly questioning how you want to build & lead your brand as a coach & creative leader.
Then CFTC might be for you.
CFTC is a 12 week communal + self-paced incubator for skilled heart-led coaches ready to reclaim their voice, stop outsourcing their answers to social media growth gurus + build an impactful, relational brand â one that doesnât ask you to constantly contort yourself into a box to be seen.
When you join the waitlist, you receive the Explore The Core workbook + ÂŁ100 off the investment price.
Comment CORE + Iâll send you the waitlist link or check the link in bio.