International Marketing Trends Conference

The GRAPPA method by Prof. CALCIU & al. (2021).

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The RoBERTa method by Prof. Calciu & al.

archives.marketing-trends-congress.com

It is with the greatest sadness that we have to announce the sudden passing away of Professor Michel-Mihai CALCIU of the Université de Lille (France), following a bike accident. Since 2007, Michel had been a loyal guest of the conference. A discreet but brilliant researcher, Michel contributed to the development of the GRAPPA (2021) and RoBERTa (2024) methods, which publication was a prime IMTC exclusivity. The hint to the local Italian grappa cannot be missed, and perfectly illustrates Michel’s sense of humour. A great friend will be missed but we shall always cherish his kindness and intellectual curiosity.
All our thoughts and prayers are with his beloved wife Marie-Ange and his daughter Diana.
Michel’s funeral will take place at the Lille-Fives St-Nicolas Orthodox Church on Saturday July 11th, 2026 at 08:45.

Cher, très cher Jean-François Boss. Of course you were front row in Venice in 2000 to support the launch of International Marketing Trends Conference (IMTC). We shared so much in Venice but also Paris, Madrid, even digitaly in Berlin last year. Your always forward thinking brilliant contribution to marketing academic research will be forever missed. But your genuine curiosity and loving presence will remain with us forever. Dr. Françoise ANDREANI - IMTC President

Paper and poster submissions are now open for the 26th International Marketing Trends Conference in Venice - Italy (21-23 January 2027).
Paper and poster submission rules:https://www.marketing-trends-congress.com/wp-content/uploads/2017/06/SUBMISSION-RULES.pdf
Application deadline : Sept 04, 2026
Submission platform : https://www.marketing-trends-congress.com/
Contact us: [email protected]

Applications open for Best Thesis Award of the 26th International Marketing Trends Conference in Venice - Italy (January 21-23, 2027).

Submission rules:https://www.marketing-trends-congress.com/wp-content/uploads/2017/06/BEST-THESIS-AWARD-SUBMISSION-RULES-4.pdf

Chaired by Professor Cleopatra VELOUTSOU (Adam Smith Business School – University of Glasgow – Scotland).

Key dates :
- 04 Sept. 2026 : Application deadline
- 02 Nov. 2026 : Acceptance notification
- 21 Jan. 2027 : Oral defence
- 21 Jan. 2027 : Awards Ceremony

Submit a proposal: https://www.marketing-trends-congress.com/

We are happy to announce that the 26th International Marketing Trends Conference (IMTC) will take place in Venice (Italy) starting on the Thursday 21st of January until the Saturday 23rd 2027.

Our Mission:
The IMTC aims at unleashing joint forces in service of a sustainable corporate practice in the marketing field.

Our Vision:
IMTC uses its strong European-based force to initiate, enable and drive problem-oriented scientific research for practice and society at large.

Please check our Website social media for more coming news:

Website: https://www.marketing-trends-congress.com/
Instagram: https://www.instagram.com/imtc_marketing/
Facebook: https://www.facebook.com/MarketingImtc/
Linked In: https://www.linkedin.com/in/imtc-venise-paris-12a00632b/

Looking for the conference site ??? You cannot miss it : next door to Charlottenburg Palace !!!