05/03/2026
I am all for personal development
And I’m also not for personal development at all
Let me explain.
I am absolutely for:
self-awareness
healing
understanding your patterns
taking responsibility for your choices
getting out of your own way
identifying and advocating for your wants and needs
I’ve built my life’s work around that.
But I’m not for the version of “personal development” that whispers:
You are not enough yet
Optimize more
Fix more
Manifest better
Upgrade yourself into worthiness
That version keeps people in quiet self-surveillance; always improving; rarely arriving, and most definitely not happy.
The reframe I offer as a coach is this:
Personal development is not about becoming more impressive. It’s about becoming more *honest.*
Not performing growth but unearthing and integrating truth.
Not building a better mask, but removing the one that exhausts you.
Feel the difference?
Growth shouldn’t feel like punishment for being human.
If it leaves you feeling chronically behind, inadequate, tense…that’s not development. That’s conditioning with a prettier name.
23/09/2024
*Client Success Story: From Startup to Industry Leader*
I met C shortly after she moved to France. With a unique blend of international relations and culinary training, she was on a quest to find her new sense of purpose. At the time, she was co-leading recipe development at a small startup, finding fulfillment in some aspects of the work but struggling with the instability that often comes with entrepreneurship. I could see that C was a natural leader who was missing the stability and team environment she thrived in.
As we began our coaching journey, C gained clarity on what she enjoyed about her current role and what she wanted to change. With heightened self-awareness, she recognized her need for stability and realized she deserved to be leading a team and earning more for her talents. Together, we embarked on her career transition, taking it step by step.
Fast forward one year, and C has moved to a new country and landed a role with one of the largest food industry companies in Europe. She now leads an entire team in recipe development—a space where she clearly thrives!
C’s journey is a testament to the power of self-awareness and purposeful career transitions. I’m thrilled to see her flourish in a role that aligns with her passions and strengths.
Are you interested in embarking on your coaching journey?
Schedule a complimentary discovery call to determine if we are a good match: https://buff.ly/4df3kQF or explore further at martinabuchal.com
--
20/09/2024
Exceptional Leaders in and the Region - I'm Visiting October 28 to November 1!
As an award-winning leadership coach and speaker, I specialize in helping ambitious individuals and organizations build a lasting, positive legacy. I'll be in the charming town of Cotignac, Provence from October 28 to November 1, and I'd be honored to connect with you during my visit.
During this limited-time, I'm offering two exclusive opportunities:
One-on-One Coaching Sessions
Invest in your personal growth and leadership development through a 60-minute coaching session. We'll dive deep into your unique challenges and goals, and I'll provide tailored strategies to expand your impact and create the legacy you envision.
Book Your *free* Coaching Discovery Session here: martina.as.me
Corporate Collaboration Workshops
Is your organization looking to empower your leaders and teams? I'd be delighted to facilitate a custom workshop on topics like effective communication, building high-performing cultures, or leaving a lasting positive mark. Let's discuss how we can collaborate.
Inquire About Corporate Workshops here: martina.as.me
Whether you're an emerging leader or a seasoned executive, I'm excited to support your journey towards greater purpose, fulfillment, and impact. Reserve your spot before availability is gone.
I look forward to connecting in charming little Cotignac, or the surrounding area!
Not in Provence or in driving distance? No worries. An online discussion is always possible. Simply book through the same link to get some Zoom time with me!
Sending smiles,
Martina
--
16/09/2024
Rising and established corporate leaders in , I'll be visiting your vibrant city November 9-13, and I'd be delighted to meet with you.
As an award-winning leadership coach, I specialize in helping ambitious individuals and organizations cultivate high-performing teams, develop powerful leadership skills, and create a lasting, positive legacy.
Whether you're interested in one-on-one coaching or team training workshops, let's connect and explore how I can support your journey:
To book a 60-min Coaching Session or Inquire About Team Training, click here: martina.as.me
Can't meet in person? No problem - we can always connect virtually over Zoom. I look forward to supporting your growth and impact as a leader.
Sending smiles,
Martina
--
13/09/2024
*Meet Me in Madrid!*
Corporate leaders and rising executives in Madrid, I'll be visiting your lovely city (for the first time!) the week of November 3-9, and I'd be honored to meet with you for a complimentary 30-minute consultation.
As an award-winning certified coach and speaker, I specialize in helping individuals and teams develop powerful leadership skills, maximize their impact, and leave an enduring positive mark. During our meeting, we'll dive into your specific challenges and goals, and I'll provide tailored strategies to support your growth as a leader and the legacy you're building.
This is a limited-time opportunity, so click here to book your slot before appointments are filled: martina.as.me
I look forward to connecting with you in Madrid and supporting your journey as a transformative leader.
Sending smiles,
Martina
--
09/09/2024
*Client Success Story: Redefining the Path to Fulfillment*
When S approached me, he was nearing the end of a distinguished career in executive leadership. With retirement on the horizon, he wanted to ensure he left his organization in the best possible state, having made a lasting, positive impact. The challenge? He wasn’t sure how to channel his remaining energy and expertise most effectively.
During our coaching journey, we delved into S’s skills, values, and passions, identifying where he could create the most meaningful impact before his exit. To his surprise, after just a year, S decided not to retire at all. Instead, he transitioned to a new role, applying his executive leadership skills to support a startup doing impactful work. Free from the weight of running a large organization, S found new fulfillment by focusing on the aspects of leadership he cared about most.
Now, S is thriving in his new position and enjoying his work more than ever. Retirement? That’s on hold—until he’s truly ready. 😊
Are you interested in embarking on your coaching journey?
Schedule a complimentary discovery call to determine if we are a good match: https://buff.ly/3ZkesIq or explore further at martinabuchal.com
--
09/09/2024
*Meet Me in Biarritz September 23-27*
Corporate leaders and rising executives in Biarritz, I'll be visiting your city the week of September 23-27, and I'd be honored to meet with you for a complimentary 30-minute consultation.
As an award-winning certified coach and speaker, I specialize in helping individuals and teams develop powerful leadership skills, maximize their impact, and leave an enduring positive mark. During our meeting, we'll dive into your specific challenges and goals, and I'll provide tailored strategies to support your growth as a leader and the legacy you're building.
This is a limited-time opportunity, so click here to book your slot before appointments are filled martina.as.me
I look forward to connecting with you in Biarritz and supporting your journey as a transformative leader!
Sending smiles,
Martina
05/09/2024
I’ll be in Paris *next week* and would love the opportunity to connect with you in person. Whether you’re an individual interested in 1-on-1 coaching or a leader looking to elevate your team’s leadership through workshops, training, or a keynote, let’s explore how I can support you.
Please feel free to reach out directly to book a time to meet. I'm so looking forward to connecting in the beautiful and dynamic City of Light.
Sending smiles,
Martina Buchal
Award-Winning Speaker and Certified Coach
Learn more at www.martinabuchal.com
-
03/09/2024
**Client Success Story: From Frustration to Leadership**
Last year, P joined a 4-part webinar series I hosted for women in the European Society for Radiotherapy and Oncology (ESTRO), focused on activating leadership potential and getting more ladies in positions of influence in the sector. At the time, P was frustrated in her role—full of innovative ideas but struggling to be heard within her organization.
Through our coaching, we uncovered that P already possessed strong leadership qualities: innovative thinking, vision, empathy, and excellent communication skills. The challenge? She wasn’t advocating for herself effectively. We also explored whether she should "grow where she was planted" or seek a new path.
Over six months, P built critical skills, expanded her network, and honed her self-advocacy and interview techniques. The result? P recently made a bold move to another country, not just for a new job, but to lead her own department—setting the vision and leading others with the confidence she always had.
We’re incredibly proud of P’s success and can’t wait to see where her leadership journey takes her next! 🌍
Keen to start your own leadership development journey, or make your next big career move? Book a free discovery call via the link below or send me a personal message, for more information.
https://lnkd.in/daRZJpyW
hashtag hashtag hashtag hashtag hashtag hashtag hashtag hashtag
09/07/2024
It's been a while, so here's a little update:
I'm currently doing a full social media and online media audit.
This process has been challenging, humbling, and also overwhelming. While I feel there is much I have done in the past 10 years of my career, and have enjoyed sharing much of it, I also feel the need to let go of certain aspects of my work, and lean into others.
I'll also be letting go of certain online platforms (X) and deleting certain things online that don't feel like they represent what I want to create next.
I hope you'll stick around for the next chapter. But, even if you don't, I'm so grateful to have had you all here for this one