09/28/2026
Three days into the show and she still hasn’t settled!!
She’s not laying down.
She’s barely chewing her cud.
She isn’t filling.
She’s watching everything around her instead of resting.
And every time you walk past that stall, you feel that knot in your stomach.
Because this isn’t just another cow.
There are years of genetics, thousands of dollars and an entire season wrapped up in that animal.
You can have her fed perfectly.
Fitted perfectly.
Prepared perfectly.
But if her system is overwhelmed by the hauling, the barn, the fans, the music, the people and everything happening around her, she may not settle enough to act like herself.
That is why we created AIM Crew.
A brand-new workshop specifically for cattle show crews that gives the people caring for your animals fundamental holistic AIM tools they can take with them on the road.
Tools designed to support cattle when they’re overwhelmed, help them move out of that heightened stress response, and give them the opportunity to settle, rest, eat, drink, chew their cud and fill more normally.
And you can’t personally be beside every animal every minute.
That’s why AIM Crew isn’t just for the owner.
Bring your crew.
Give the people you already trust to feed, fit, handle and care for your cattle another tool in their toolbox.
So whether you’re at the stall or across the grounds, your animals are still being supported the way you want them supported.
You’ve invested too much into these animals to have stress be the thing that gets in the way.
AIM Crew is taught live over Zoom, with four dates to choose from:
• September 30
• October 14
• October 21
• November 18
8:30PM CST/7:30PM MST
Choose the date that works for your crew, get your people registered, and take these tools with you into show season.
👇Link to register your crew for AIM Crew in the comments