09/10/2026
DONKEYS.
Yup. They bring me joy.
My Instagram feed right now is donkeys, fat babies, recipe hacks, fitness advice, wrinkly ladies, and funny, less polished quirky humans telling it like it is. Not performing.
(My son Alfie calls me a contrarian. He’s not wrong.)
I’ve been chewing on the word influencer. Who is influencing me? And when exactly did I consciously say yes to that?
So much of what’s being served on socials is people in their 20s and 30s telling us how to live, how to look, how to eat, how to run a business. Some of it is lovely and some of it is wise, and some of it is a version of a life I’m never going to have. Admittedly, I often catch myself leaning into their fresh faced trend alerts, thumb moving, doing nothing about it.
I’m close to 50 now. I’ll take good advice from any age, but more and more I lean toward the people who’ve lived a bit. The ones who’ve lost people, rebuilt something, raised kids and let them go, started over at an age nobody makes Reels about.
They’re usually less polished, the lighting can be dodgy, yet wisdom is excellent.
The algorithm is paying closer attention than I am. It shows me what I linger on, and what I linger on is usually what I’m hungry for.
Which makes it worth a look.
Scroll yours for thirty seconds today. Who keeps showing up? What are they selling you (and I don’t mean the product)? Is it a life you’re building, or one you’re watching?
I showed you mine, donkeys and all.
👆🏼Tell me three things in your feed.