Mohammad Azme Shikder

𝗪𝗵𝗮𝘁 𝗔𝗿𝗲 𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀?
Keywords are the words or phrases people search for. For example, someone might type “best shoes for running” when shopping for sneakers. If your website uses these keywords, it’s more likely to appear in search results.

𝗪𝗵𝘆 𝗶𝘀 𝗞𝗲𝘆𝘄𝗼𝗿𝗱 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗜𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁?
- It helps people find your website.
- It brings visitors who are looking for what you offer.
- It saves time by focusing on what works.

𝗛𝗼𝘄 𝘁𝗼 𝗗𝗼 𝗞𝗲𝘆𝘄𝗼𝗿𝗱 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵

𝙎𝙩𝙚𝙥 1: 𝙏𝙝𝙞𝙣𝙠 𝙤𝙛 𝙏𝙤𝙥𝙞𝙘𝙨
Write down general topics related to your business. For a bakery, these might be “cakes,” “pastries,” or “cookies.”

𝙎𝙩𝙚𝙥 2: 𝙁𝙞𝙣𝙙 𝙆𝙚𝙮𝙬𝙤𝙧𝙙𝙨
Use free tools like Google’s autocomplete feature (start typing in the search bar and note the suggestions). You can also try tools like Semrush, Ahrefs or Google Keyword Planner.

𝙎𝙩𝙚𝙥 3: 𝘾𝙝𝙤𝙤𝙨𝙚 𝙩𝙝𝙚 𝘽𝙚𝙨𝙩 𝙆𝙚𝙮𝙬𝙤𝙧𝙙𝙨
𝘗𝘪𝘤𝘬 𝘬𝘦𝘺𝘸𝘰𝘳𝘥𝘴 𝘵𝘩𝘢𝘵:
- Have good search volume (people are searching for them).
- Match what your audience wants.
- Have low competition (easier to rank for).

𝗨𝘀𝗲 𝗬𝗼𝘂𝗿 𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀
Add keywords naturally to your website’s titles, headings, and content. For example, if your keyword is “birthday cakes,” create a blog or page about “Why Our Bakery Makes the Best Birthday Cakes.”

𝗞𝗲𝗲𝗽 𝗜𝘁 𝗙𝗿𝗲𝘀𝗵
Trends change! Regularly update your keyword list to stay relevant.