Kamron's Research Guide

Exploration of Research Opportunity in Marketing & Consumer Behaviour Lab

🔬 By Kamron Naher
BBA and MBA in Marketing from the University of Dhaka

Professional Status : Lecturer at Presidency University

Publication numbers : conference paper 1, Article papers 6

Research field: Marketing and Consumer Behaviour

Google scholar & RG profile link: https://www.researchgate.net/profile/Kamron-Naher

https://scholar.google.com/citations?user=p1hdREEAAAAJ&hl=en

🗓️ Date: 15 June, 2025 | 🕚 Time: 08:00 PM
📍 Hosted by: ResearchBuddy
🎟️ Free Registration

In this live session, You'll be able to:

Explore the scopes, impacts, and future potential of research in Marketing and Consumer Behavior using advanced analytical tools

Get a detailed overview of his newly launched Marketing and Consumer Behavior Lab on ResearchBuddy

Answer live questions about any query about research, contributing, and benefiting from his research ecosystem

Who Should Attend?
This session is open for any BBA/MBA students.

🎯 Seats are limited to 100 only!
💥 Don’t miss this opportunity to connect directly with a recognized expert and explore how you can be part of impactful Marketing and Consumer Behavior research.

👉 [Register Now – It’s Free!]

https://docs.google.com/forms/d/e/1FAIpQLSfnkZA9WGYl0sVNjrcUVbvuDFGkuhYDU42tNTNpNMew9QDDYw/viewform?usp=sharing&ouid=115892724139724563257

Alhamdulillah!

I am honored and proud to announce that our paper titled
"Harnessing the Power of H2H Marketing and AI: Revolutionizing Customer Engagement"
will be presented at the EMAC Annual Conference 2025 in Spain.

Authors:
Waldemar Pfoertsch
Kamron Naher
Tipon Tanchangya

Presenter: Andreea Orindaru

This research explores the synergy between Human-to-Human (H2H) Marketing and Artificial Intelligence to enhance customer engagement strategies. We are honored to contribute to this important academic dialogue.

Hello everyone!

This is Kamron Naher. I completed a Master of Business Administration and a Bachelor of Business Administration from the Department of Marketing at the University of Dhaka. Currently, I am serving as a Lecturer at Presidency University, Dhaka, Bangladesh. Before that I worked as a Lecturer at Port City International University, Chittagong, Bangladesh. Apart from my academic relevance and suitability, I have the professional experience to excel in research projects. I worked as a Research Assistant at the School of Entrepreneurship Development (SED) for 2 years. My Responsibilities were to find research gaps and create innovative models, analyze various research results in detail, discuss the results, closely monitor the limitations, etc.

My research interest areas are marketing, H2H marketing, halal marketing, marketing analytics, supply chain management, consumer behavior, and Fintech. I have experience in Statistical Data Analysis with SPSS, marketing analytics, conducting analytics reports, and writing a research proposal. I am actively engaged in collaboration with academics and researchers. I am pleased to share that recently a conference paper was presented at the 2025 AMA Winter Academic Conference where I had the opportunity to contribute. Additionally, I have contributed to another paper which has been accepted for presentation at EMAC Spring Conference 2025.

I created this platform to support students in learning and mastering research skills. Here, I share my own videos on various research topics- ranging from research design, data analysis, and literature reviews to writing and publishing academic papers. My goal is to make research simple, engaging, and accessible for students at all levels. Whether you're a beginner or looking to sharpen your skills, you'll find helpful guidance and practical insights right here.