Ponyback

Triple the hats, triple the ponytails, triple the horses 🐴

Founder confession: I'm fully obsessed with our new butterscotch shade 😍 it's that perfect warm neutral that goes with everything. Here's Everyday and Vintage so you can see the vibe on both fits

It's here!!! Butterscotch is live, and we are in love! 🍯

Meet Butterscotch. Drops 8.20 noon EST. 🐴 Everyday fit and the new Riding Academy Vintage — your ponytail finally has options that don't make you choose between the hat and the braid. .stables

intuition test: guess the color before the reveal 🤔

POV: you thought structured hats weren't your thing, then you tried the Vintage fit 👀 the whole crew's obsessed now. that soft washed feel + classic five-panel look = somehow flattering on literally everyone? plus the magnetic back so your ponytail or bun actually fits. we're convinced

okay but which one of us actually plays tennis? 👀

August's bestseller? This clover Everyday 🍀