Axes Performance Coaching

Axes Performance Coaching

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Registration ends tonight!
*You do not have live in Charleston to participate in this virtual event.*

10% off for active military and veterans. Use the coupon code MILVET at checkout.
We are finally launching my favorite kit. For some reason I just absolutely love this one. If we get to race Lubbock 70.3, Matt plans to wear this One Piece for the race (These pieces will not arrive by then, but he has the sample).
In this collection, we created all the regular pieces, plus added something new. Cycling Gloves. A few of us have been sampling gloves the past few weeks and these feel amazing. Love them. You will love them as well. We will be releasing these in black as well. Today they are just in yellow.
The trucker hat in this collection is the 6 panel Trucker. Our previous hats were the 5 panel without a seam down the front, so for this one we went with the 6 panel.
The Aero One Piece is not the breakaway zipper.
Since these are pre order and not arriving till mid to late July, Please feel free to share this collection with your friends on Social Media. Make sure they know it is pre order. If you want to share a 30% off code with them, you can. It is: BAM30
The store is available here: https://www.baseperformance.com/collections/bam-yellow
This store will close on Tuesday June 16th at midnight Eastern Time.

We offer personalized, holistic coaching for the triathlon / multi-sport athlete looking to level up on race day and beyond.

Operating as usual

07/04/2021

Wishing everyone a safe and happy holiday weekend!

Wishing everyone a safe and happy holiday weekend!

05/31/2021
05/09/2021

Happy Mother's Day!!!

Happy Mother's Day!!!

04/14/2021

It's Share Your Way Wednesday! Where are you in your training journey? Share your short-term goals or milestones achieved in the comments below!

04/12/2021

Yes, we love to bike, swim and run, but there's more to life than training. What adventures are you planning this summer?

Yes, we love to bike, swim and run, but there's more to life than training. What adventures are you planning this summer?

Photos from Tri It For Life Summerville's post 03/26/2021

Proud to sponsor this incredible program! Tri It For Life inspires women of all ages, sizes, backgrounds and abilities to develop healthy lifestyles through multi-sport training, mentorship and commitment. ❤️

#TIFLSummerville

Are You Setting Goals or Are You Goal Setting? 01/26/2021

Are You Setting Goals or Are You Goal Setting?

Are You Setting Goals or Are You Goal Setting? Today's blog is guest written by Brad Johnson of Axes Performance Coaching. We have always admired this team and Brad's in depth knowledge and approach to coaching. Enjoy his spin on Goal Setting as you enter the 2021 season! Goal Setting is about more than just Setting Goals The off and early seaso...

12/16/2020

Increasing strength, power, and resilience in the offseason can open up new possibilities for the season ahead!⁠

Axes Performance Tip #2⁠

Find an offseason strength plan designed for endurance athletes that will work for you in your life. Verify that the principles used in creating the plan are based on current best practices for endurance athletes. Doing this will help ensure that you are getting the most out of the time and effort you are putting into the program!⁠

Don't have access to or not ready to rejoin a public exercise facility? That's okay! There are plans available that allow you to do it from home with minimal equipment and investment.

#swimbikerunlift #triathlete #ironman #triathlontraining #triathlonstrengthtraining #runstrength #swimstrength

Increasing strength, power, and resilience in the offseason can open up new possibilities for the season ahead!⁠

Axes Performance Tip #2⁠

Find an offseason strength plan designed for endurance athletes that will work for you in your life. Verify that the principles used in creating the plan are based on current best practices for endurance athletes. Doing this will help ensure that you are getting the most out of the time and effort you are putting into the program!⁠

Don't have access to or not ready to rejoin a public exercise facility? That's okay! There are plans available that allow you to do it from home with minimal equipment and investment.

#swimbikerunlift #triathlete #ironman #triathlontraining #triathlonstrengthtraining #runstrength #swimstrength

Off-Season Intro - Axes 11/16/2020

Off-Season Intro - Axes

Time to talk off-season!
https://www.youtube.com/watch?v=tjZi7FaUvMM

Off-Season Intro - Axes Off-Season Intro from Axes

11/13/2020

We want to hear from you:

https://www.surveymonkey.com/r/WNJYXW6

We want to hear from you:

https://www.surveymonkey.com/r/WNJYXW6

11/11/2020

There’s no way to thank our veterans for everything they sacrifice for our freedom, but on Veterans Day, we have to try. So thank you to all our servicemen and servicewomen, both past and present!

There’s no way to thank our veterans for everything they sacrifice for our freedom, but on Veterans Day, we have to try. So thank you to all our servicemen and servicewomen, both past and present!

Photos from IRONMAN Florida's post 11/08/2020

Congratulations Chris!

Photos from South Carolina Swim Club's post 11/04/2020

Axes Performance Coaching is proud to sponsor the South Carolina Swim Club and congratulates all of their swimmers who completed this weekend at the open water meet at Trophy Lakes! Coach John Scott Rhodeswas at the event coaching the swimmers!

#AxesPerformanceCoaching #swimcoaching #swimrun #podiumperformances #MOCSpeed #openwaterswimming #arenaracing #arenausa

21-year-old is first athlete with Down syndrome to attempt Ironman Triathlon 11/02/2020

21-year-old is first athlete with Down syndrome to attempt Ironman Triathlon

Ironman Florida is this weekend. We are looking forward to tracking our athletes, as well as Chris!

#ironmanflorida #ReturnToRacing #AxesPerformanceCoaching #feelingexcited #ironman2020 #downsyndromeawareness

https://www.nbcnews.com/nightly-news/video/21-year-old-is-first-athlete-with-down-syndrome-to-attempt-ironman-triathlon-94964293831?fbclid=IwAR05RmRqlpIlD9YvzM7fVgBXRp_ElYvNDJiz9EwB3rFUjYXXBym_HmEuZMI

21-year-old is first athlete with Down syndrome to attempt Ironman Triathlon Chris Nikic will swim 2.4 miles in open water, cycle 112 miles then run a full 26.2 mile marathon. “I can prove to kids that if I can do it, then they can do it too,” the 21-year-old tells NBC’s Catie Beck.

10/27/2020

Virtual Workshop! Strength Training for Endurance Athletes with Axes and @made2movept on November 2, 2020 at 6pm. Register now to learn why endurance athletes need to strength train, how to get started, and why periodization is vital to increased performance and reduced injury risk. https://www.made2movept.com/Endurance_strength_20201102

Virtual Workshop! Strength Training for Endurance Athletes with Axes and @made2movept on November 2, 2020 at 6pm. Register now to learn why endurance athletes need to strength train, how to get started, and why periodization is vital to increased performance and reduced injury risk. https://www.made2movept.com/Endurance_strength_20201102

10/16/2020

It is promising to see Race Directors finding ways to return to in-person racing!

#delmosports #ctmc #axesperformancecoaching #ReturnToRacing

Check out our latest Press Release featured on Endurance Sportswire: https://www.endurancesportswire.com/delmosports-ends-its-season-at-crest-best-run-fest-with-530-live-runners/

[10/08/20]   Today is National Depression Screening Day. Roughly 40 million adults in the U.S. struggle with depression or anxiety. If you or someone you know is struggling, call SAMHSA’s confidential National Helpline: 1-800-662-HELP (4357).

Studies indicate that patient-specific sports and exercise prescriptions can help alleviate certain symptoms of PTSD and depression. If you would like to explore triathlon as adjunctive therapy, please reach out to your healthcare provider and ask them to contact us. We are here to support you.

10/02/2020

Mental Skills - Goal Setting: Where are your goals placed in your training and in life? Are they based on outcomes - putting them all at the top of the mountain? Are they placed along the climb? Is it clear where they are placed? Is it clear if they are all on the same path leading you to the top of your mountain? Now is a great time to revisit your goals, how they are structured and the system(s) used to set and achieve your goals.

Here is an article with few tips on what not to do when setting goals. What is the best way to set goals? Finding a goal-setting system that works best for you is a process that is worth investing your time around. Without clear goals, defining performance is almost impossible.
https://www.trainingpeaks.com/blog/6-goal-setting-mistakes-to-avoid/

Mental Skills - Goal Setting: Where are your goals placed in your training and in life? Are they based on outcomes - putting them all at the top of the mountain? Are they placed along the climb? Is it clear where they are placed? Is it clear if they are all on the same path leading you to the top of your mountain? Now is a great time to revisit your goals, how they are structured and the system(s) used to set and achieve your goals.

Here is an article with few tips on what not to do when setting goals. What is the best way to set goals? Finding a goal-setting system that works best for you is a process that is worth investing your time around. Without clear goals, defining performance is almost impossible.
https://www.trainingpeaks.com/blog/6-goal-setting-mistakes-to-avoid/

Welcome to the SAA - Charleston-Kiawah: Coast to Coast Challenge! 09/20/2020

Welcome to the SAA - Charleston-Kiawah: Coast to Coast Challenge!

All SAA Coast to Coast participants, log your time/miles today!

Welcome to the SAA - Charleston-Kiawah: Coast to Coast Challenge! Greetings, registered participants! This form for is for participants registered in the Charleston-Kiawah Coast to Coast Challenge. If you are not yet registered, please join us by registering here: www.swimacrossamerica.org/kiawah Contribute to our progress from Coast to Coast by entering your swim...

09/16/2020

Don't miss it! Come by and grab your t-shirt, or just swing through and support the cause!

***Today's the Day!***
SHIRT PICK-UP TONIGHT at Holy City Brewing FROM 5:30-7:30!
We have a big week to get to the fundraising finish line, SAA-Charleston-Kiawah! Help us hit our $25,000 goal for MUSC Hollings Cancer Center and step up your activity in the #SAACoastToCoastChallenge (we just passed $23K)!
***
www.swimacrossamerica.org/kiawah

09/16/2020

CONGRATULATIONS to our TheMagic5 custom goggle winner, C. Thompson!! We will be contacting you via Messenger today!

CONGRATULATIONS to our TheMagic5 custom goggle winner, C. Thompson!! We will be contacting you via Messenger today!

09/14/2020

LAST DAY TO ENTER! Follow Axes on Facebook or Instagram (@axescoaching), or sign up for our newsletter (https://www.axesperformancecoaching.com/forms/472612). Drawing tomorrow!

LAST DAY TO ENTER! Follow Axes on Facebook or Instagram (@axescoaching), or sign up for our newsletter (https://www.axesperformancecoaching.com/forms/472612). Drawing tomorrow!

Rising Phoenix | Official Trailer | Netflix 09/09/2020

Rising Phoenix | Official Trailer | Netflix

Axes Performance Coaching recommends this extraordinary documentary. These inspiring stories highlight the pure joy of sport and the battles that many overcome to be successful.

https://youtu.be/-W7Bek4jvos

Rising Phoenix | Official Trailer | Netflix Rising Phoenix tells the extraordinary story of the Paralympic Games. From the rubble of World War II to the third biggest sporting event on the planet, the ...

trainingpeaks.com 09/04/2020

Five Ways Runners Can Benefit From Deadlifting

Don’t fear the weight room! When incorporated properly into your training plan, starting in the offseason and carrying into the racing season, lifting heavy can lead to significant performance gains for beginner and experienced athletes.

https://www.trainingpeaks.com/blog/five-ways-runners-can-benefit-from-deadlifting/

trainingpeaks.com When runners think of strength training, many go straight to the squat. But the deadlift is actually a more effective exercise that can be less disruptive to your training.

09/03/2020

Don't forget to enter!
WIN A PAIR OF CUSTOM SWIM GOGGLES - $85 VALUE!
Axes Performance Coaching has teamed up with TheMagic5 to give away a FREE PAIR OF CUSTOM GOGGLES on September 15.
TO ENTER: One entry will be awarded for each of the following*:
1) Follow Axes on Facebook (@axescoaching),
2) Follow Axes on Instagram (@axescoaching),
3) Sign up for our quarterly newsletter (https://www.axesperformancecoaching.com/forms/472612).
* If you already follow us or like us, you are automatically entered... but you will receive additional entries for each like/follow/signup you complete!

trainingpeaks.com 08/28/2020

Should Athletes Avoid Salt?

As we continue to look at hydration, let's take a glance at sodium as it relates to our diet as athletes, not just how we approach it before, during and after exercise. Check out the article below and stay tuned for opportunities for you to measure both your individual sweat rate and the amount of salt you lose in your sweat.

https://www.trainingpeaks.com/blog/should-athletes-avoid-salt/

trainingpeaks.com Sodium intake has been linked with hypertension and other diseases, leading to health guidelines championing low-salt diets. Should athletes comply?

08/27/2020

Mental Skills Tip - The space between stimulus and response is often filled before we even really know it by a reaction, often from our subconscious and without our forward awareness, stealing our ability to choose our response and therefore taking away much our our power and freedom to create real growth within our workouts, our training and our lives. Visit this space, and if it is necessary, work on creating increased awareness of it. Pause or take a full breath to acknowledge it. This can help delay the autopilot reactions and center you allowing for a mindful and powerful response.
#axesperformancecoaching #mentalskills #trainthebrain #performancetraining #mentaltoughness #nextlevelstuff

08/21/2020

WIN A PAIR OF CUSTOM SWIM GOGGLES! $85 VALUE!
Axes Performance Coaching has teamed up with TheMagic5 to give away a FREE PAIR OF CUSTOM GOGGLES on September 15!

TO ENTER: One entry will be awarded for each of the following*:
1) Follow Axes on Facebook (@axescoaching),
2) Follow Axes on Instagram (@axescoaching),
3) Sign up for our quarterly newsletter (https://www.axesperformancecoaching.com/forms/472612).
* If you already follow us or like us, you are automatically entered... but you will receive additional entries for each like/follow/signup you complete!

08/11/2020

Start the Day Right! Axes Nutrition

Axes' Registered Dietitian Janet Carter tells us how to start your day strong! Check out the latest in our nutritian video series.

#axesperformancecoaching #triathlonnutrition #triathlontraining #trilife

08/05/2020

Congratulations to our Partner TheMagic5 on signing Jan Frodeno as a sponsored athlete!

#themagic5 #AxesPerformanceCoaching #Triathlon #Frodo

WELCOME @janfrodeno 🚀

🥇🥇🥇3x Ironman World Champion
🥇🥇2x Ironman 70.3 World Champion
🏆Olympic Champion

Jan says:
✨"I was intrigued by the concept and have been amazed by how the product lives up to its promises,” Frodeno says. "A lot of other brands claim a perfect or premium fit, but they’re all one-size-fits-all. These goggles are different. They are custom-made, and that means they actually fit you.”✨

🚀We are proud that you have chosen us to be your goggles-partner. Let's celebrate this day and enjoy every moment and memory we will make from now on!🚀

Welcome GOAT!❤️

08/04/2020

We tested these goggles and they are AWESOME! Axes is excited to partner with TheMagic5 - the world's first custom fitted swim goggles... Watch for a big announcement from Axes Performance Coaching and TheMagic5 next week!

trainingpeaks.com 08/01/2020

Why Heat Training Works

We’ve been talking hydration and the effects of training in the heat. Well, how about something on the rewards?

https://www.trainingpeaks.com/blog/why-heat-training-works/

#axesperformancecoaching #performancetraining #nextlevelstuff #heattraining

trainingpeaks.com Research shows that training in the heat can boost performance even when racing in the cold. Here’s how to get it right.

Perfomance that Transcends Sport

Axes Performance Coaching fosters deep, collaborative, one-on-one multi-sport coaching relationships that influence decision-making (both in and out of the race) and lead to transformational results. These relationships include personalized coaching, regular reporting and analysis, focused client-to-coach meetings and interactions, and a co-creation of the goals that will define success.

Brad Johnson founded and leads Axes from the knowledge that effective coaching comes from a place of authentic commitment to people and principle. The Axes team is an extension of this vision, a network of experienced coaches operating in alignment with Brad and each other.

Axes welcomes individuals of all backgrounds and fitness levels so long as they bring deep commitment and an intention to create something significant from the relationship.

Videos (show all)

Start the Day Right! Axes Nutrition
Sweat Testing
Axes Nutrition Series - Hydrate!
We will be talking nutrition in the upcoming weeks and months.  Watch the video below to meet the Dietitians and learn m...
Physical Therapy - Redefined

Location

Category

Telephone

Address


885 Island Park Dr., Suite C
Charleston, SC
29466

Opening Hours

Monday 09:00 - 16:30
Tuesday 09:00 - 16:30
Wednesday 09:00 - 16:30
Thursday 09:00 - 16:30
Friday 09:00 - 16:30
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